ijgolding

APRIL 21, 2015

These Days, it’s All About Competitive Advantage. Customers are more demanding, products are often cloned or imitated and markets have become “commoditised.” 70% of consumers are willing to spend an average of 13% more with companies providing excellent customer service. PART 2: What’s Your Competitive Advantage?

B2B 120

B2B Competitive Advantage Customer relationships Customer Centricity 120

SurveySparrow

APRIL 23, 2023

In this article, we will discuss demand generation vs lead generation – everything you need to know about the difference in B2B marketing. By targeting prospects more likely to become customers, you can allocate your resources more effectively, resulting in a better return on investment (ROI).

B2B 52

B2B Marketing Social Media Advertising 52

SmartMessage Blog

JULY 20, 2023

Every brand dreams of loyal customers. Building customer loyalty is essential for growth. Companies build strategies and heavily invest to maintain a solid customer base in today’s fiercely competitive business world. According to expressanalytics, customer retention costs up to 6 times less than acquisition.

Loyalty 52

Loyalty Management Loyalty Programs Competitive Advantage 52

SmartMessage Blog

JULY 13, 2023

Every brand dreams of loyal customers. Building customer loyalty is essential for growth. Companies build strategies and heavily invest to maintain a solid customer base in today’s fiercely competitive business world. According to expressanalytics, customer retention costs up to 6 times less than acquisition.

Loyalty 40

Loyalty Management Loyalty Programs Competitive Advantage 40

BirdEye

MAY 13, 2024

With audience insights tools, you gain a competitive advantage, ensuring you hit the bull’s eye with every piece of content you produce. Additionally, audience insights tools can provide information on customers’ beliefs, values, lifestyle preferences, cultural insights, etc., enhancing the depth of your marketing approach.

Tools 62

Tools Social Media Multi-Channel Advertising 62

Gainsight

NOVEMBER 18, 2019

According to a B2B Marketing survey, two-thirds of marketers are making CX a priority in the next twelve months. More than a quarter of those surveyed are prioritizing CX before the year-end, largely because CX is set to become the most influential factor in customers’ minds as they sort through their options in saturated markets.

B2B 12

B2B Metrics Measurement Competitive Advantage 12

SurveySparrow

APRIL 11, 2021

Satisfied customers will always have good things to say about you; all you need to do is keep exceeding their expectations. Gain competitive advantage: When you have a lead nurturing strategy in place, you set yourself up for a win. Unless your competitors are also doing it, you are clearly at an advantage.

Strategy 98

Strategy How To Effort Score Social Media 98