InMoment XI

AUGUST 2, 2023

In our latest report, State of Customer Experience: 2023 UK Consumer Study in partnership with NPSx by Bain & Company, we uncovered the differences between industries and brands and how each brand represents certain values. While knowledge is valuable, taking action based on customer insights is what drives progress.

NPS 260

NPS Customer Centricity Tips Automotive 260

Alida

DECEMBER 4, 2017

At the core of our strategy is a commitment to put our customers in the driver’s seat. We recognize that the best way forward is to be truly customer centric. This focus on putting customers at the center of our business benefits us in several important, strategic ways: 1. Focusing on customer experience.

Customer Centricity 170

Customer Centricity Marketing Automotive Innovation 170

Lumoa

DECEMBER 19, 2023

AI-driven sentiment analysis can assess whether a brand’s messaging aligns with customer perceptions. This alignment check empowers companies to refine their communication strategies, adopt a customer-centric approach, and cultivate a brand image that genuinely connects with its audience.

Analysis 208

Analysis Social Media Trends Feedback 208

Alida

APRIL 11, 2017

That’s one of the startling findings in the first annual Mobility Study , a report on changing automotive consumer preferences. The study, conducted by the automotive consulting firm Vision Mobility, also found that people in large cities were more likely to have ambivalent feelings about owning a car. Ultimately, the issue is trust.

Automotive 113

Automotive Handbook Competitive Advantage Study 113

Think Customers

JULY 29, 2022

What the company found was that refund and replacement inquiries were most common among industries such as retail, public sector, automotive, and manufacturing. And inquiries about loyalty rewards were common across nearly all industries — retail, public sector, automotive and manufacturing, travel and tourism, insurance, finance.

Data 59

Data Apparel Automotive Tourism 59

Currency Alliance

MAY 9, 2019

when the automotive and mobility industries shifted from a driver- or owner-focused value proposition to a customer-centered one; and when micromobility started to scale up.” [i]. Independent of market positioning, unique customer insight will become the primary competitive advantage. That will play out in mobility too.

Loyalty 56

Loyalty Strategy Loyalty Programs Airlines 56