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Brand Move Roundup – April 20, 2020

C Space

The Brand Move Roundup – April 20, 2020. SAP is hosting a Virtual Take Your Child to Work Day ; offering kids and parents the opportunity, while at home, to continue the tradition and featuring a host of stars from sportspeople to supermodels and musicians to social media influencers. Brand Move Roundup – April 20, 2020.

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Brand Move Roundup – April 21, 2020

C Space

The Brand Move Roundup – April 21, 2020. At Meredith Corp. , Shape senior fashion editor Jenn Barthole has launched a campaign called “ Sneakers for Heroes ,” leveraging her social media following and her relationships with global footwear brands to encourage donations of sneakers to healthcare workers.

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Brand Move Roundup – June 30, 2020

C Space

The Brand Move Roundup – June 30, 2020. In further developments on the fast-developing social media moderation/advertiser boycott situation, Amazon -owned Twitch became the latest platform to take action against President Donald Trump, temporarily suspending his account for “hateful” comments made in two separate events.

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Brand Move Roundup – October 15, 2020

C Space

The Brand Move Roundup – October 15, 2020. ” Apparel company Canada Goose has instituted a program it calls the HumanNature Pass , which entitles its workers to take one additional hour off each week – paid – provided they promise to spend it outside doing something active. Brand Move Roundup – October 14, 2020.

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Brand Move Roundup – September 22, 2020

C Space

The Brand Move Roundup – September 22, 2020. The social media site, which has logged more than 100 million tweets about masks since March, will also give away masks for free. Travel company Tui said it began 2020 with “the best booking month in the company’s history”. The platform has teamed up with seven U.S

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How Consumer Behaviors Are Evolving: Habits, Identity, and the Importance of Omnichannel

Strativity

While most grocery categories experienced a temporary bump in online sales at the peak of the pandemic, in 2022 e-commerce in categories such as fresh and frozen foods is continuing the overall decline which begun in early 2020. Some brands are opting instead for the old school way of finding new customers.

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Critical: Listening

C Space

I was in New York City attending a conference on “social media listening” when a shelter-in-place alert flashed across my phone. In that moment, social media was what I wanted to listen to. On social media, lies compete with truth, and, too often, lies have the advantage. Critical: Listening.

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