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Inspiring a CX Revolution: C3 2017 Day 1 Highlights

Clarabridge

Clarabridge is powering this revolution by enabling brands to harness valuable customer data through new and existing features like text analytics , voice of customer , omni-channel case management and beyond. American Family Insurance Unpacks the Importance of a Customer-Centric Culture.

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Customer Experience Challenges According to 15 CX Experts

Lumoa

As more industries continue to be disrupted by smaller, more agile, niche specialists who are better able to meet the needs and expectations of customers, larger, legacy businesses are at serious risk of losing relevance with their customers and potentially ceasing to exist. Three words: voice of customer.

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Four Common Pitfalls Of CX Personalization

Second to None

Four out of 10 consumers switched companies in 2017 because of poor personalization, according to Accenture’s recent study on hyper-relevant customer experiences. Above all else, companies that put their customers’ needs ahead of bottom-line concerns will deliver better customer experiences.

Brands 59
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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

Actionability is also, as we believe, one of the essential aspects of customer experience management. . “It’s every contact the customer has with your people, your product, and the way it is delivered. Compelling Brand Values: Brand promises drive how the organization treats customers. ” – Shep Hyken.

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10 Most Relevant NPS Software Platforms

Lumoa

Without a properly crafted customer survey, you would not get enough data. Both these steps of building the Voice of Customer-program are essential for its success. However, when debating survey vs. analytics, professionals often forget why they started the customer experience management program in the first place.

NPS 259
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2017 the Year of Undelivered Promise

Customer Alignment

As I was considering ‘what to expect in 2018’, I took a step back and contemplated 2017. 2017 promised such a lot. There was the motivation and there were clear opportunities to really begin to make a significant difference for customers and close the recognised experience gap. What did we hear, what did we see?

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Customer Experience Strategy: An A to Z Glossary

Lumoa

Actionability is also, as we believe, one of the essential aspects of customer experience management. It’s every contact the customer has with your people, your product and the way it is delivered. Compelling Brand Values: Brand promises drive how the organization treats customers. Do you love CEM as much as we do?