2016 Customer Centricity Customer Experience Management Customer Journeys 
Customer Bliss
NOVEMBER 28, 2017
Determine What Your Customers Value and What Makes Them Happy. Sami and his colleagues in the C-Suite wanted to know what customers really thought of American Bath Group. The leaders knew that their ABG products were good, but they had to implement a plan that would help them understand how satisfied the customers were. .
CX Journey
JUNE 22, 2017
It was published on their blog on October 25, 2016. In this second part of a two-part series, I continue detailing some important ways to ensure that your company is putting the customer at the center of all it does. In Part 1 of this two-part series, I left off with Step 3: Outline the Customer Lifecycle.
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ijgolding
JANUARY 17, 2017
In my exclusive column for CustomerThink in October 2016, I shared my ‘top tips’ for creating the right culture to enable an organisation to become genuinely customer centric. In November 2016 I did so with tip number 1 – how to make Customer Experience a priority for the whole company – you can read it here.
Eptica
NOVEMBER 23, 2016
Date: Wednesday, November 23, 2016 Why you need to take a customer-centric view of digital transformation. Published on: November 23, 2016. The key is putting the customer first, and taking a comprehensive view of the entire journey and all of its touchpoints.
Qualtrics
MAY 30, 2019
Mobile internet usage has surpassed desktop usage in 2016 and companies who develop their products and surveys using a mobile-first approach are more successful. The best customer-centric organizations start at the top. CX and company leaders must model the importance of customer-centricity and let it trickle down to employees.
Forcivity Salesforce
APRIL 1, 2022
Customer experience management in financial services is becoming more and more critical to success for the industry. Changing customer expectations and evolving government regulations have triggered a period of transformation for financial service providers. That hasn’t changed over the last few years.
ClearAction
OCTOBER 16, 2019
Marketing’s preoccupation with the first stages of the customer journey means weak attention to post-purchase stages. Michael Brenner, CEO of Marketing Insider, says: “The biggest mistake companies make when analyzing retention rates is not seeing that a high churn rate is the result of poor customer acquisition efforts.”
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