Remove 2014 Remove Consumers Remove Effort Score Remove Net Promoter Score
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What Do Companies With Low Net Promoter Score Have in Common?

Retently

Since not all NPS® data is public, and most brands aren’t eager to publish their low Net Promoter Score, we’ve taken several steps to find reliable customer satisfaction data that we can use to compare brands: Whenever possible, we’ve sourced data from various NPS benchmarks to gain a picture of the general NPS range within an industry.

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Uncovering the “why” delivers higher research ROI for CX leaders

Alida

Similarly, customer experience (CX) and market researchers must look beyond just fixing individual transactions and in-the-moment interactions with consumers to effectively demonstrate the return-on-investment (ROI) of their research efforts to the executive suite. Although it offers many benefits, NPS does have some disadvantages.

ROI 252
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Understanding Negative NPS Score: Causes, Impact and Solutions

Lumoa

When it comes to gauging customer sentiment and loyalty, few metrics enjoy such widespread acclaim as the Net Promoter Score (NPS). But what happens when your NPS score isn’t quite as rocketing as you’d like? So keep reading if you want to get your NPS score back on track and supercharge your CX efforts.

NPS 208
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Report: Lessons in CX Excellence, 2015

Experience Matters

The report provides insights from 8 finalists in the Temkin Group’s 2014 CX Excellence Awards. Here’s the executive summary: This year, we chose eight organizations as finalists for Temkin Group’s 2014 Customer Experience Excellence Award. This report has rich insights about both B2B and B2C customer experience.

Report 120
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Enterprise-Rent-a-Car: How to turn a ‘promoter’ into a ‘detractor’ in 1,2,3!

ijgolding

In August 2014, as a result of the experiences I had with Enterprise, I had become a firm ‘promoter’ of their brand. In August 2014, I would have given Enterprise a score of 9 or 10 out of 10 if I were to be asked the Net Promoter Score question. A promoter is an advocate of your business.

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Women Want Social Responsibility from Their Brands

Beyond Philosophy

According to new research from Nielsen, corporate social responsibility is important as a benefit to positive branding efforts. What you may not realize, however, it is also critical to winning the hearts and minds of the coveted group of women consumers. Corporate responsibility is growing as an important litmus test for consumers.

Brands 60
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Voice of the Customer (VoC): Customer feedback for a future-proof business

delighted

consumers say the employees they interact with understand their needs; 46% of consumers outside the U.S. In 2014, they specifically used NPS surveys to validate an operational change to their shipping process. Andy Dunn, CEO, says: “We were able to literally just watch the scores decline. say the same.”.