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DemandJump
JUNE 14, 2022
Humans are creatures of habit. Once we find something that works, and fits it into our routine, it can be hard to break away from it. However, what if that routine did not give as much breadth as the new option?
DemandJump
JUNE 13, 2022
There’s a new sheriff in town (go ahead, say it to yourself in your best old-time western voice) when it comes to marketing. You have probably started hearing the term Pillar-Based Marketing (PBM) making its way through the grapevine in the form of podcasts, books, social media and more.
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DemandJump
JUNE 14, 2022
First things first: what is PBM? This stands for “ Pillar-Based Marketing ,” an alternative to Account-Based Marketing (ABM). The ABM approach to marketing is focused on the individual customer, targeting high value accounts and treating them as markets of one.
DemandJump
JUNE 13, 2022
Marketing is constantly evolving. Strategies that we used to accept as the norm have become outdated, and newer ones take their place. The newest strategy out now is pillar-based marketing (PBM). It closely relates to its counterpart, account-based marketing (ABM).
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DemandJump
JUNE 13, 2022
You might be asking, “What’s a PBM platform?” You’ve come to the right place! A Pillar-Based Marketing platform is the newest way to create a content strategy and bring organic traffic to your website.
DemandJump
JUNE 14, 2022
Content marketing is like a race, with companies competing for brand awareness and discovery, first-page search rankings, increased traffic and conversions, and more.
DemandJump
JUNE 13, 2022
If you’re reading this, you might have heard of Pillar-Based Marketing (PBM). If you haven’t, you might be wondering, what is Pillar-Based Marketing?
DemandJump
JUNE 13, 2022
Marketers have a lot on their plates. There’s running paid ads, monitoring and posting on social media, building out email campaigns, developing organic content, increasing the number of marketing qualified leads, and optimizing website content… and that doesn’t even begin to tell the full story.
DemandJump
JUNE 13, 2022
Marketers and marketing teams are, like all humans, creatures of habit. If you thrive in the marketing world, you have likely operated under the parameters of account-based marketing (ABM).
Advertiser: Vanilla Forums
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DemandJump
JUNE 13, 2022
Pillar-based marketing (PBM) is the newest strategy for gaining quicker page one search results, sustainable customer relationships, and high-quality lead generation.
DemandJump
JUNE 13, 2022
Pillar-Based Marketing (PBM) certification is training in the latest strategy marketers are using to win search engine page results. And by “win” we don’t just mean “climb the ranks.” PBM certification unlocks the ability to win page one.
DemandJump
JUNE 14, 2022
The marketing world is fast-paced, competitive, and ever-changing. With an unprecedented amount of content being published every day, how can companies secure a spot on page one? The answer: pillar-based marketing (PBM). Don’t believe us?
DemandJump
JUNE 9, 2022
No matter your industry, it’s nearly impossible to do business without some type of website. Having a central place to keep your landing and product pages is a major driver of sales and engagement, but that isn’t always enough.
Advertiser: Vanilla Forums
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DemandJump
JUNE 13, 2022
We do! DemandJump offers the first comprehensive PBM certification course through DemandJump University. But hold up—first, what does PBM training stand for? PBM is an acronym for Pillar-Based Marketing —a marketing strategy that’s delivering incredible results and outcomes. Pillar-Based Marketing
DemandJump
JUNE 13, 2022
You may have heard of account-based marketing (ABM), but have you heard of Pillar-Based Marketing (PBM)? It is a new marketing strategy that has a similar premise to ABM but expands it further.
DemandJump
JUNE 13, 2022
Pillar-Based Marketing (PBM), lock that term away in your brain and remember it. If you are in the marketing world, and are unfamiliar with this term, it is not just a new spin-off of an old favorite (Account-Based Marketing), it is the future of SEO and organic lead generation.
DemandJump
APRIL 26, 2022
What is a page cluster? If you’re asking this question, you’re probably also wondering: what is a content cluster? What is a topic cluster? Great news: these terms all mean the same thing! In fact, page clusters, content clusters, and topic clusters are all also known as another term: an SEO pillar.
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Whether you’re just starting your CX career or looking to change roles, our CX Leader Handbook is for you. Grab your free copy to learn how to find the right job, thrive as a leader, and strategically plan for the future.
DemandJump
JUNE 13, 2022
So you’ve heard about Pillar-Based Marketing (PBM)and are curious how much it will cost you to implement this new style of content marketing. Does PBM cost money? Here’s the great news: you can get started with $0.
DemandJump
APRIL 26, 2022
In recent years, content marketing and search engine optimization (SEO) have experienced a dramatic evolution. Google’s algorithm no longer views content in isolation from the rest of your website. Instead, Google ranks sites that have established authority on specific subjects.
DemandJump
JUNE 14, 2022
Marketing companies are constantly looking for ways to bump their content to the first page of search engines. After all, 92% of search traffic clicks on Google occur on the first page of search results.
DemandJump
JUNE 13, 2022
In marketing, it’s difficult to overstate the importance of being on page one of your prospective customers’ favorite search engine. Page one rankings—scored by the complex and ever-changing algorithms at the heart of Google and other search leaders—bring a wide range of compelling benefits.
Advertiser: Vanilla Forums
With outcomes and metrics that align directly, find out why customer success should be the foundation of a customer marketing strategy. Download the free ebook now!
DemandJump
APRIL 25, 2022
The internet can be difficult to master when your business is hoping for an increase in web traffic. Are you wanting to boost your website ranking on Google to drive customers to your product or service?
DemandJump
APRIL 26, 2022
Have you heard the term “pillar?” If you’re like most people, you’re probably picturing strong, study columns. Or, you might be thinking about inspiring folks who act as pillars of your community.
DemandJump
NOVEMBER 11, 2021
Keywords are individual words or phrases that help represent the content of a website. They are beneficial to both users and web page owners because they help organize a lot of information into manageable, searchable words and phrases that allow us to connect.
DemandJump
APRIL 25, 2022
In the world of content marketing, every company is trying to find a way to reach its audience more effectively.
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The top three 2022 priorities for Customer Service teams to thrive in this new era of customer experience.
DemandJump
APRIL 25, 2022
A whopping 91% of organizations are using content marketing, and there are 213.65 million companies worldwide. This means 194.42 million companies are using content marketing
DemandJump
JUNE 13, 2022
Pillar-based marketing (PBM) is the latest shift in digital marketing—and for good reason. It’s the only appreciating asset in marketing. As time goes on, the content that you’ve connected under a pillar strategy supports itself and continues to attract customers. As your audience grows, so will your search engine rankings, and you’ll gain even more traffic. Pillar-Based Marketing
DemandJump
MARCH 25, 2022
A pillar page is a huge part of your overall content development, so knowing how to create one is very important to your entire SEO pillar plan.
DemandJump
MARCH 25, 2022
Out of the over 1.8 billion websites floating around cyberspace, a whopping 90% get zero traffic. With 88% of shoppers beginning their buying process online, being invisible on the internet lets your competitors get their business before you even have a chance. SEO Pillar
Advertiser: Vanilla Forums
Product Led Growth is fast become a leading business driver in the SaaS world. Find out why your organization should be implementing a product-led growth strategy today, and why customer success should lead it. Download this eBook to learn more!
DemandJump
MARCH 23, 2022
Search engine optimization (SEO) is the name of the game when it comes to creating and publishing content online.
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