DemandJump

AUGUST 17, 2023

In what seems like an annual tradition at this point, many experts have deemed 2023 to be “ the year of SEO.” Ever since its emergence in the 1990s, though, there really hasn’t been any real dip in the importance of SEO. Of course SEO matters!

Tools 52

Tools Course Strategy Marketing 52

DemandJump

AUGUST 10, 2023

Making content for the internet isn’t always easy. Actually, it rarely is. There’s a lot to keep track of: search trends, SEO practices, a digital landscape that’s constantly in flux—the list goes on.

How To 52

How To Trends Strategy Marketing 52

DemandJump

AUGUST 10, 2023

To get the best results, your SEO content tool arsenal should assist you from researching concepts to writing and polishing your work. But with so many options and new and exciting tools—like artificial intelligence—constantly emerging, it can be tough to make a decision.

Tools 52

Tools Strategy Marketing 52

DemandJump

AUGUST 9, 2023

On a basic level, an SEO tool is a platform or application designed to help digital content rank on search engine results pages (SERPS). Now, there are various types of SEO tools available and all of them serve a slightly different purpose. Some SEO tools are designed to measure and improve the overall technical “rankability” of your website. While others are meant to help you create SEO content designed to boost awareness for your brand.

Tools 52

Tools Measurement Brands Strategy 52

DemandJump

AUGUST 9, 2023

If you’re searching for information about using SEO in content writing, chances are that you already know the advantages of an SEO-driven content marketing strategy.

Strategy 52

Strategy Marketing 52

DemandJump

JULY 31, 2023

About Life Settlement Advisors With more than 40 years of combined experience, Life Settlement Advisors (LSA) is a leader in the life settlement industry. A life settlement, which provides life insurance policyholders the opportunity to sell their policy to a third-party investor—often for more money than surrendering their policy—is a relatively unknown option for both policyholders and wealth managers.

Insurance 52

Insurance Policies Industry Management 52

DemandJump

JULY 31, 2023

Whether you’re cooking up pizza crust or a marketing strategy, a tried-and-true recipe makes success a lot easier. After all, if you’re starting from scratch—with no knowledge and no recipe to follow—success is pretty unlikely. And even if you do see some success by throwing random ingredients together, it’ll be hard to replicate without the knowledge to understand what’s working.

Company 52

Company Strategy Marketing 52

DemandJump

JULY 31, 2023

Here’s a case study to make your SERP-loving heart skip a beat! DemandJump teamed up with HOAStart, a dynamic Software-as-a-Service (SaaS) company, to give their website content a serious boost and conquer those search engine rankings.

Company 52

Company Case Study Study Software 52

DemandJump

JULY 31, 2023

About InterVision InterVision understands that the technology people use today is constantly evolving. Every iteration brings with it a new set of challenges and difficult questions. With more than 25 years of experience, InterVision has become a strategic consultative authority in the IT industry. Offering multiple technical solutions, combined with a consultative and collaborative approach, they aim to empower customers to solve the most complex IT challenges.

Consulting 52

Consulting Customer Experience Industry Technology 52

DemandJump

JUNE 12, 2023

Bad SEO practices, those being used to try to “cheat” and win search engine rankings by breaking SEO best practice rules, are called black hat SEO techniques. In the not-so-distant past—and in some cases even today—it was common for people to create an SEO strategy that tried to gain visitors unethically.

Strategy 97

Strategy 97

DemandJump

JUNE 12, 2023

The best SEO techniques are constantly changing and a lot of people are asking “What are some common SEO mistakes in digital content production that I should stay away from?” Many sites ignore good SEO practices and hope to rank by keyword stuffing or duplicating content. These strategies just don't work, and for good reason. With the right SEO strategy , you can maximize your content’s reach and site optimization and show search engines like Google that you know what you're talking about.

Strategy 94

Strategy Examples 94

DemandJump

JUNE 12, 2023

A search engine optimization (SEO) strategy is an essential component of any content marketing campaign. 85% of Americans use the internet everyday according to Pew Research. Without a successful SEO strategy, your chances of connecting with those users is nearly non-existent.

Strategy 95

Strategy Connections Marketing 95

DemandJump

MAY 9, 2023

When creating an SEO strategy, you’ve got a lot to think about. You have to look at where you’ve succeeded and failed in the past. You have to audit your previous content to make sure it’s still relevant and up-to-date. You have to scan through your website’s technical environment to make sure everything from that end is accurate and working. Needless to say, it can get overwhelming putting all the pieces together.

Strategy 98

Strategy 98

DemandJump

MAY 9, 2023

If there’s one question we hear more than any others, it’s some variation of the question posed by this article’s title. It’s 2023, after all, and we’re well past the need to explain what SEO is or why developing an effective SEO strategy is important. Instead, marketers are asking more tactical questions, trying to glean simple SEO tips for better rankings they can leverage to drive real results—primarily in the form of increased organic traffic (and everything that comes with it).

Tips 98

Tips Strategy Marketing 98

DemandJump

MAY 9, 2023

If you work in marketing, you know just how important search engine optimization (SEO) is. In fact, sometimes it can feel like that’s what the entire world of marketing revolves around. There’s a reason for that: 68% of web traffic starts with a search engine. If you want people to visit your website, you have to rank highly in search engines. SEO gives you that extra oomph you need for consumers to find you.

Strategy 95

Strategy Consumers Marketing 95

DemandJump

APRIL 19, 2023

Most content marketers can attest to the fact that increasing your rankings on Google search engine result pages (SERPs) is one of the most effective strategies to get more organic traffic coming into your website. And in the long run, growing your organic traffic leads to more prospects, conversions, and revenue for your business. Who doesn’t want results like those?

Strategy 98

Strategy Marketing 98

DemandJump

APRIL 18, 2023

If you know anything about marketing, you know that search engine optimization (SEO) plays a major role in landing content in front of prospective customers to generate new leads. Every SEO strategy aims to improve your content, better organize your website, and assist search engines in ranking your website higher. But, with 90% of pages online receiving no organic traffic , it’s clear that creating an SEO strategy of your own can be a tricky process.

Strategy 95

Strategy Marketing Customers 95

DemandJump

APRIL 18, 2023

Developing an SEO strategy is essential to boosting organic traffic. Whether you need an SEO plan template, free to use, or would like to build your strategy from scratch, there are a few things you should consider.

Examples 98

Examples Marketing Strategy 98

DemandJump

APRIL 18, 2023

Developing an SEO plan starts with finding what your audience is interested in and ends with using that information to establish an effective SEO strategy. If you’re asking “How do I write an SEO plan?” there are a few approaches you can take to be an effective content marketer. We know it’s important to understand the ins and outs of SEO planning before you dive in.

Strategy 96

Strategy Marketing 96

DemandJump

APRIL 18, 2023

While the acronym SEO—or search engine optimization—first appeared back in the 90s, yesterday’s SEO is not today’s SEO. If your business is still using the strategies and techniques from an earlier era of SEO, there’s a good chance you’re not getting nearly the results you want. That’s because SEO is competitive, and the digital marketers that are the most in tune with the latest and emerging SEO trends are the ones most likely to succeed.

How To 98

How To Trends Strategy Marketing 98

DemandJump

MARCH 28, 2023

Content strategies are an important part of reaching audiences online. You have to have the special sauce of valuable content and SEO juice to rank higher on Google, but what’s the right mixture? In this blog, DemandJump will explore website content strategies and an example of a strategy that actually works: Pillar-Based Marketing. But more on that in a bit!

Strategy 98

Strategy Examples Marketing 98

DemandJump

MARCH 28, 2023

You’ve written a ton of educational and engaging blogs, white papers, case studies, and more. You’ve developed graphics, infographics, and maybe even some videos to go along with your written content. You’ve posted it all to your website, you’ve shared it out on your social media channels, and maybe you’ve even put some money behind your most important articles.

ROI 105

ROI Marketing Return on Investment Infographics 105

DemandJump

MARCH 28, 2023

Pillar-Based Marketing (PBM) helps marketers rank higher on search engines by connecting with readers based on their searching habits. At the center of this strategy is the Pillar Page, a piece of long-form content covering topics that can branch out into shorter, more specific supporting content. But how do you choose an SEO Pillar Page topic? What are Pillar Page best practices for planning and writing?

Examples 98

Examples Connections Strategy Marketing 98

DemandJump

MARCH 14, 2023

Sure, everyone knows you need content for your website—that’s a no-brainer. The real question is, what content should be on a website ? Really, all forms of website content need to work together to delight and engage your target audience.

Examples 10

Examples Engagement 10

DemandJump

MARCH 7, 2023

The four types of search engine optimization (SEO) that are essential to a comprehensive digital marketing strategy include:

Strategy 52

Strategy Marketing 52

DemandJump

FEBRUARY 22, 2023

At DemandJump, we know a couple of things to be true. First, we know that 91% of the internet’s content—good, bad, or otherwise—is never seen by anyone. Second, we know that by leveraging the right mix of modern search engine optimization (SEO) and digital marketing strategies, marketers can significantly increase the chances that their content will be seen.

Marketing 98

Marketing How To Strategy 98

DemandJump

FEBRUARY 22, 2023

What Are the New SEO Trends for 2023? Whether you are new to search engine optimization (SEO) or a seasoned veteran in the field, you’re probably reading this blog because you’ve heard having an SEO strategy is important to boost organic traffic to your website. No matter how familiar you are with SEO, you should make it a point to keep up with the latest trends to ensure that your SEO strategy for 2023 and beyond meets search engines’ standards.

Trends 52

Trends Strategy Meeting 52

DemandJump

FEBRUARY 22, 2023

Having an effective SEO strategy is still the best way to reach a digital audience in 2023. Think about it this way: when you have a question, where do you turn to? Chances are, you start with a Google search. And, if you’re like 75% of other searchers, you stay on the first page of results.

Strategy 52

Strategy 52

DemandJump

FEBRUARY 22, 2023

How do you find information online? With a Google search, right? Have those search results ever influenced what you purchased or what services you went on the lookout for? That’s the power of SEO at work. With an effective SEO strategy , your business can wield this power to your advantage.

Strategy 52

Strategy 52

DemandJump

FEBRUARY 22, 2023

If you want your website to rank on search engines, then you need to pay attention to on-page SEO. As a crucial part of your SEO strategy , on-page SEO practices help optimize different parts of a website to ensure that your web content ranks higher and earns relevant traffic—hopefully leads—from search engines. Enhancing your on-page SEO also enables search engines to crawl your website to determine if a search query is relevant to your site.

Strategy 52

Strategy 52

DemandJump

FEBRUARY 22, 2023

Test your knowledge—which choice is an on-page SEO practice?

Examples 52

Examples 52

DemandJump

FEBRUARY 21, 2023

Which Are the Best SEO Strategies? Every day, marketers wrestle with the question of how to develop and execute an effective search engine optimization (SEO) strategy. The benefits of an effective SEO strategy are wide-ranging and well-documented, but primarily center around increasing the amount of traffic your website receives. This, in turn, attracts and engages prospects—and can nurture those relationships into conversions.

Strategy 84

Strategy Engagement Marketing How To 84

DemandJump

FEBRUARY 9, 2023

The amount of content that exists on the internet is hard to wrap your head around. There are roughly 600 million blogs live right now alone. Someone has to write all these types of content , which is where the writers for content marketing come in.

How To 52

How To Marketing 52

DemandJump

JANUARY 31, 2023

Search engine optimization (SEO) can make or break a marketing campaign. If you do it well, you can expect higher traffic and more conversions. If you do it poorly, however, it could mean little to no traffic to your website and total reliance on your sales team for conversions. This puts unnecessary pressure on them when boosting sales should be a business-wide effort.

Sales 52

Sales Marketing 52

DemandJump

JANUARY 24, 2023

Let’s face it: even the best business-to-business (B2B) Software as a Service (SaaS) companies need top-tier marketing in order to succeed. You can have a game changing solution, but in B2B, a SaaS content marketing strategy is one of the only sure-fire ways to make sure you stand out from the crowd. This is, in part, because B2B buyers are spending progressively more time searching online for solutions.

B2B 10

B2B Software Strategy Marketing 10

DemandJump

JANUARY 17, 2023

How Do I Become a SaaS Copywriter? The very short answer is you become a Software as a Service (SaaS) writer by writing engaging pieces about a SaaS company and finding someone to pay you for doing it. If you’re looking for a career in SaaS content writing, you’re in the right place! This handy dandy blog’s going to walk you through the basics of how to prepare for (and hopefully get) the SaaS content writer jobs you want.

Software 52

Software Engagement Company How To 52

DemandJump

JANUARY 17, 2023

You’ll find there isn’t one path to becoming a Google content writer, but the typical first step is ensuring you can write clearly and skillfully in English. Interestingly enough, Google doesn’t really have “content writer” positions. Because it’s such a large corporation with hundreds of products, Google has more specific positions to handle all their writing, from blogs containing Software-as-a-Service (SaaS) content to documentation about programming products.

Software 52

Software 52