article thumbnail

How Black Friday Success Hinges on Memorable Online Experiences

CSM Magazine

According to a PwC report, 73% of consumers point out that experience is a significant factor in their purchasing decisions , underlining the role of emotional engagement in the buying process. The Fleeting Nature of Digital Loyalty: Online, consumers are a click away from a plethora of choices.

article thumbnail

How Outdoor Equipment Stores Can Give Great Customer Service

CSM Magazine

Additionally, having a responsive customer service team ready to assist with any issues or inquiries can go a long way in building trust and loyalty in your online customer base. Host a giveaway or contest to give potential customers a chance to try the gear and share their experiences. Remember to encourage customer reviews.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Customize Your Customer Experience For Each Generation

Storyminers

If your business is one that needs to appeal to both younger and older consumers, your best bet is to reach out both online and offline in an attempt to cover all your bases. Here are nine ways to customize your in-store and online experience to reach multiple generations: 1. In-Store and Online Experience.

article thumbnail

How to Customize Your in-Store/Online Customer Experience to Appeal to Different Generations

Storyminers

If your business is one that needs to appeal to both younger and older consumers, your best bet is to reach out both online and offline in an attempt to cover all your bases. Here are nine ways to customize your in-store and online experience to reach multiple generations: 1. In-Store and Online Experience.

article thumbnail

How Organizations Are Using Psychology to Elevate Customer Experiences

CSM Magazine

Because those with a deep understanding of human behavior are uniquely suited to develop strategies enhancing customer experiences. These professionals offer expert insights into what makes customers tick and how companies can tap into that knowledge for better engagement and loyalty building.

article thumbnail

Customer Service and Customer Value in Finance and Accountancy

CSM Magazine

We use online banking more than ever before while mobile apps are becoming popular too. Customer service isn’t just about person-to-person interaction anymore, it now includes an online experience as well.

article thumbnail

Analytics Breakthroughs: How to Really Know What Your Customer Wants from You

CSM Magazine

But what if e-commerce merchants had the ability to not only collect massive amounts of data about their customers’ experience and behavior, but also to use it to anticipate and deliver the seamless, targeted experience those customers really want? The short answer is, they do. About the Author.