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Integrated CX: The Complete Guide

InMoment XI

By amalgamating data from sources like sales, marketing, and customer support, integrated CX provides a holistic perspective, enabling organizations to understand customer behavior and preferences more thoroughly. This includes website visits, social media engagement, purchases, customer support interactions, and more.

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Who is a Customer Experience Specialist? The Secret to Exceptional CX

SurveySparrow

A customer experience specialist is a professional dedicated to ensuring just that. They are experts in orchestrating seamless interactions between a company and its customers, aiming to provide delightful experiences at every touchpoint.

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Journey Map or Process Map? What’s the Difference?

Seaton CX

When you build your customer experience management program around the customer journey map, you can focus your limited resources to improve customer interactions that matter most to improve customer retention and create loyal customers. Where journey maps go deep, experience maps go broad.

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Medallia vs. Qualtrics vs. Lumoa: A Buyer’s Guide

Lumoa

Customer experience platforms make it possible to manage all the customer data in one platform and reach out to them when they need it. In your CX platform dashboard, you can see how your customers behave across all touchpoints and can personalize your interactions with them based on their behavior and preferences.

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Build Your VoC Program From Where You Are: Part 1 - Building Phase

PeopleMetrics

After you know where you stand based on the results of the relationship survey, you can then start to put together the building blocks of the core of your VoC program by selecting one touchpoint to focus on with a transactional survey. Is this now a digital touchpoint? Are you measuring these digital experiences and improving them?

CEM 83
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How to Create a Single Customer View to Deliver Better Customer Experience

Pointillist

A single customer view is achieved when you are able to: Unify customer data across all your internal systems. Capture each customer’s activities across all your channels and devices. Use this information to seamlessly engage with each customer across touchpoints. Barriers to Creating a Single Customer View.

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5 Tips to Creating a CX Program in Healthcare Insurance

Clarabridge

Insurance companies now need to make sure that their customers are not only healthy, but also happy and want to stay with them. This change has led to many insurance companies investing in customer experience management. They can perform surveys at various touchpoints to ensure that they are seeing the whole picture.