Currency Alliance

FEBRUARY 26, 2021

So, with competition across nearly every category, all companies now need a loyalty strategy. Not every company needs a loyalty program with points, gift cards, or other incentives, but very few businesses can survive without a base of loyal customers that makes up 30-50% of recurring total sales.

Loyalty 59

Loyalty Customer Engagement Engagement Airlines 59

BirdEye

MARCH 17, 2023

Sales and marketing A business can tap into the expertise of a small business strategy consultant marketing to create an effective marketing plan that incorporates emerging digital marketing techniques, including SEO, content marketing, social media marketing, and influencer marketing. Who needs small business consulting services?

Consulting 98

Consulting Social Media Financial Strategy 98

Kustomer

MARCH 12, 2020

First is channel stickiness. They want to be in control and you want them to keep using your digital channels. Simple communication that customers can easily understand themselves will help them stick to your self-serve channels. This was a multi-year, probably 10 year plus research effort. Consumers want to self-serve.

Effort Score 52

Effort Score Self Service Customers Multi-Channel 52

Currency Alliance

MAY 9, 2022

The shift to API-first software is the biggest business opportunity of the digital era, since it allows enterprises to serve customers in a smooth and consistent manner via multiple digital and physical channels, and allows customers to choose how they engage with a brand. . Adaptability: data sharing between partners.

Loyalty 52

Loyalty Technology Loyalty Programs Multi-Channel 52

Currency Alliance

MAY 19, 2021

If you’re responsible for budgets, you’ll also have the added objective of keeping down development and maintenance costs which, for brands operating legacy loyalty systems, are becoming painfully high. If you don’t recognize your customer across every channel and touchpoint, they will feel you don’t care. Ecommerce has changed.

Loyalty 52

Loyalty Touchpoint Loyalty Programs Social Media 52

Currency Alliance

NOVEMBER 17, 2020

But those brands pursuing each of the trends predicted for 2020 probably suffered less as the course of this year evolved. We seek those out in broader marketplaces or social ecosystems where we now spend the majority of our time. In this context, five of the trends for 2021 are not particularly new, but will gain momentum in 2021.

Loyalty 52

Loyalty Trends Loyalty Programs Travel 52

Qualtrics

DECEMBER 3, 2019

Online shopping will of course still be critical – and billions of dollars will be spent through digital channels. Or you could join forces with loyalty programs to offer point incentives. This could involve having daily deals which are announced through social media posts. Be in the giving spirit.

Retail 26

Retail Multi-Channel Loyalty Programs Brands 26

SurveySensum

MAY 11, 2023

So how can you stay ahead of the game? — By listening to your customers, of course! To understand further whether you have a good NPS or not, you can compare your NPS score with Industry average Regional average Channels It should also be noted that the industry average is prone to change yearly.

NPS 52

NPS Retail Net Promoter Score Effort Score 52