GetFeedback
SEPTEMBER 20, 2019
Customers are considered loyal when they consistently purchase from your brand over an extended period of time. . How do you get loyal customers? A great customer experience (CX) , of course. . It captures, analyzes and reports on all customer feedback—expectations, likes, and dislikes—associated with your company.
CloudCherry
JANUARY 21, 2020
The good news is that most companies recognize the value of VoC and have taken the first steps into collecting open-ended feedback from customers. As KPMG notes, “Any approach to listening to the customer voice is better than not listening to it.” The bad news? Understand the Phases of VoC Maturity.
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ijgolding
SEPTEMBER 29, 2016
Over the last few decades, as the power of the computer has increased and we can gather more and more data about customers, often without their knowing, we have become more seduced by numbers rather than words. Maybe not, but if we do not listen to our customers and take the time to understand them, can we say we know what they need and want!
Gainsight
JANUARY 25, 2023
The Chief Customer Officer (CCO) role is crucial for virtually every SaaS company. Hiring one moves Customer Success (CS) from a function to a company-wide strategy, offering a customer voice in the boardroom and a peer to your Sales and Product leaders.
CloudCherry
JANUARY 22, 2020
At times, refocusing your efforts may be the best course of action. A recent Forrester white paper entitled How to Transition Your Voice-Of-The-Customer Vendor explains that “failure is not always the vendor’s fault.” Of course, you may find that none of the vendors meet your requirements.
Second to None
FEBRUARY 1, 2019
Since its introduction by Fred Reichheld, Net Promoter Score (NPS) has initiated a discussion of its effectiveness in overall growth. NPS is a metric that is used to measure customer loyalty and satisfaction. Numerous organizations have adopted it over the course of the past two decades. The Power of Referrals.
Heart of the Customer
DECEMBER 4, 2018
We’re discovering the best practices that our successors will take for granted; “of course that’s how you do it.” Some actually hinder the goal of improved CX – to create loyal customers who love […]. The post Stop Bribing Your Employees for Good NPS Scores appeared first on Heart of the Customer.
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