Currency Alliance

JUNE 16, 2020

Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. Of course, the Awards entrants are only a tiny sample from industries that have hundreds or even thousands or loyalty programs. So the initiative offers meaningful utility to many customers.

Loyalty 52

Loyalty Innovation Travel Loyalty Programs 52

Tricia Morris

JANUARY 29, 2016

Of course I am referring to their expertise and engagement with the game Minecraft – a game that, once you overcome the lack of impressive graphics and a tad bit of motion sickness, will teach you all you need to know about the most disruptive and transformative shift of control in managing, maintaining, and maturing customer relationships, ever.

Customer Engagement 40

Customer Engagement Engagement CRM Self Service 40

Currency Alliance

JUNE 19, 2019

This was my second year on the judging panel at the Loyalty Magazine Awards. Really, for those relatively few brands achieving impressive levels of customer engagement, it’s breath-taking how fast the industry has progressed in such a short time. Mastering customer data (finally).

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

SurveySensum

JULY 14, 2020

He is the author of ‘Be Your Customer’s Hero’, the founder of the popular Customers That Stick® blog, the Co-Host of the Crack the Customer Code podcast, and the creator of multiple virtual training courses on customer service and experience. LinkedIn : [link]. Website : [link]. LinkedIn : [link].

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

CSM Magazine

AUGUST 18, 2017

Our own research has found that 50% of customers feel they have been harassed during collections processes, while 48% say they have experienced overly aggressive collection techniques. In fact, many of the people who choose to move into this job are actually from a background of customer service and enjoy dealing with customers.

Multi-Channel 40

Multi-Channel Groups Engagement Customer Service 40

Currency Alliance

JANUARY 22, 2020

That boils down to providing consistently good customer experiences, while delivering value for money – because loyalty primarily comes from the customer’s cumulative experience with the brand and their overall perception of value. Of course, your customers’ values and needs are not static, but ever-changing. ii] [link].

Loyalty 40

Loyalty Brands Loyalty Programs Rewards Programs 40

Currency Alliance

JUNE 11, 2019

Loyalty points are the key to unlocking that detail, incentivizing the customer to actively participate in contributing the rich data profiles needed for personalization and memorable experiences. Of course, the ability to execute these ideas is much harder than to have the ideas. They are also widely trusted to protect sensitive data.

Banking 40

Banking Loyalty Consumers Loyalty Programs 40