Remove Brand Values Remove Customers Remove Innovation Remove Voice of Customer
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Are Your In-Store Employees Delivering Your Desired Brand Value?

Second to None

Understanding the way that employees are performing on the frontlines can serve as a difference maker for brands hoping to create a leading Customer Experience platform. Organizations with high eNPS scores typically will experience higher levels of customer satisfaction and retention.

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Customers Are Watching How You Handle This Crisis

Second to None

The impact the pandemic is already having on consumer trust and willingness to purchase products from said trustworthy brands, according to the study. Second To None empowers leading brands to deliver consistent, intentional and human-centered customer experiences. Twenty-nine percent of U.S.

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Collecting Customer Data While Maintaining Trust: The Personalization Privacy Paradox

Second to None

In the customer experience domain, the way to the customer’s heart is through their personal information. The fact is, customers’ information allows for companies to create a more personalized , low-effort customer experience that ultimately leads to higher satisfaction. It sounds somewhat questionable. Be Honest.

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Transformational Leadership – the key to unlocking the competencies of Customer Experience Professionals

ijgolding

If you have followed my writing for a while, you will be very much aware that I am very proud and passionate Customer Experience Professional (CXP). You must absolutely believe that enabling an organisation to be more customer centric is the ‘right thing to do’ – right for the customer; right for the employee; and right for the shareholder.

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What Is Brand Equity and How to Measure It?

Second to None

Still, customers’ perceptions of a brand is an even more important part of the equation. What is brand equity? To put it in a nutshell, brand equity can be defined as a value of a brand in terms of how customers perceive that particular brand and feel about it based on their experiences with it.

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6 ways to renew (and stick to!) your CX vows

Think Customers

Fast forward to 2022—successful brands who continue to grow, innovate, and advance in the digital space need to answer the question: Are we sticking to the human side of the experience? Are we keeping our CX vows to customers and employees? Data is at the core of any customer experience strategy. How are they performing?

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Considering Regional Differences When Forming B2B Relationships: The Midwest

Second to None

[2] While pragmatism may not be ideal for startups whose plans are mostly theoretical, there is something to be said about its root in practicality when it comes to forming client relationships, especially in the customer experience domain. Our business is customer experience and this runs true for our relationships with our own clients.

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