NetBase

JULY 22, 2020

Here, we’ll take a look at some of the some of the changes taking place in the market and what luxury brands are doing different to meet the needs of consumers right now. What luxury consumers really want from brands. 5 top luxury brands and what they’re doing different. Finishing 2019 with a brand value of $47.2

Consumers 59

Consumers Meeting Brands Ecommerce 59

BirdEye

JULY 25, 2023

Social proof is a key form of marketing psychology that leverages positive mentions about a business to convince customers to invest in them. Just as sharing a viral tweet everyone is sharing or following the same fashion trend everyone is wearing, seeing glorious reviews for a business makes people want to try them out. One has a 3.5-star

Examples 52

Examples Social Media Effort Score Case Study 52

BirdEye

OCTOBER 5, 2023

Brand perception refers to how consumers view, think, and feel about a company and its offerings. Brand perception is subjective and can be influenced by consumer expectations, preconceived notions, and a company's reputation. It shapes consumer behavior and impacts a brand's success.

Examples 63

Examples Measurement Brands How To 63

BirdEye

FEBRUARY 23, 2024

A company’s external communication shapes its public image and brand reputation through press releases, marketing campaigns, customer service, and investor reports. An enterprise can optimize its external communication by aligning it with its brand values, ensuring consistency and authenticity.

Communication 63

Communication Multi-Channel Culture Social Media 63

BirdEye

APRIL 13, 2023

If you’re looking for ideas for your Instagram ads, here is a quick list of ideas for reference: E-commerce businesses can drive sales with Instagram’s shoppable posts and ads, while lifestyle brands like fashion, beauty, and fitness benefit from Instagram’s focus on visual and user-generated content.

Social Media 98

Social Media Advertising Video Fashion 98

BirdEye

MARCH 11, 2024

Hashtags can be general, related to broader topics or industries (#fashion, #tech), or specific to a particular brand or campaign (#ShareACoke). For example, a tech company might use #TechTrends or jump on a trending hashtag like #CES2024 during the Consumer Electronics Show. Let Birdeye work for you!

Social Media 71

Social Media Trends Analytics Connections 71