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How to Increase the Efficiency of Marketing Communication

SmartMessage Blog

The secret of success in the world of marketing is good communication with the target audience. Marketing activities without a strong communication strategy are far from producing the expected results. What is Marketing Communication? What Are the Characteristics of Marketing Communications?

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How Can an Enterprise Video Platform Transform Communication?

CSM Magazine

This communication format gained huge traction following the COVID-19 pandemic where remote working became the need of the hour. The ideal video provides a space to present your brand values. How Can Enterprise Video Platforms Transform Communication?

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How to Increase the Efficiency of Marketing Communication

SmartMessage Blog

The secret of success in the world of marketing is good communication with the target audience. Marketing activities without a strong communication strategy are far from producing the expected results. What is Marketing Communication? What Are the Characteristics of Marketing Communications?

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What Sets the Best Contact Center Services Apart? You May Be Surprised

CSM Magazine

They not only answer calls and questions, but engage your customers in friendly conversation, enthusiastically representing your brand values. It’s not only possible, but necessary in a market where customer experience often outweighs price and quality as determining factors in brand loyalty.

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5 Marketing Strategies for Enterprise Business Success

CSM Magazine

The best way to make sure your message is clear and concise is to define your brand values. Once you’ve defined your message through your brand values and goals, you will be able to create marketing campaigns that target your ideal customers much better. Lead scoring takes the sales funnel into great consideration.

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15 Ways to Revive a Failed Product

SmartKarrot

The reasons could be many bad product-market fit , losses in sales, competitor pricing, brand value, or lack of customer service success. To manage a brand is tough, but to revive a failed brand is even tougher. The name of a product is a huge part of its brand value. Redefine the brand.

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Five Guiding Principals for Service Transformation Within Product focused Businesses

Middlesex Consulting

This entails sales and service people to be able to identify issues/opportunities, which sometimes customers may not initially recognise themselves, and then co-develop solutions. They have to be able to communicate the value of the technology solutions they are discussing. Beyond being an order taker to solution provider.

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