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Chief Customer Officer in Manufacturing & Distribution With Anne Herman – CB47

Customer Bliss

Even though MSA is a B2B company, one of the interesting things about their transformation efforts is that they look to “The Amazon Experience” — B2C — as a model. She believes the ease of those B2C transactions is influencing how B2B companies need to do business. This is more and more of a shift in B2B.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

Whether you’re new to customer experience or seeking inspiration, this guide serves as your ultimate resource for exploring and delving deeper into this exciting field. B2B Customer Experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer.

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Using data to improve customer experience – Ian Golding interview with ReachForce

ijgolding

Amazon is the master of the consistently easy customer experience – they have removed so much effort, that it is difficult for customers to justify “bothering” to go anywhere else! What types of data do you believe brands put too much emphasis on when it comes to customer experience? What can we learn from them?

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How to Level-Up the CX Program at Your Growth Stage Business

Wootric CX Blog

You’ve been using Net Promoter Score in all the right ways, and now you’re looking to advance your CX program. The next level of CX for Growth Stage companies focuses on a few key things: Taking a more holistic view of the entire customer journey . Leveraging technology to listen to hundreds and thousands of customer comments.

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What is Customer Experience? Complete Introduction to CX

PeopleMetrics

Customer experience (CX) is the concept that all of the touchpoints between a business and its customers contribute to the customer's overall impression and emotional connection to the business. This connection is a critical factor in driving customer retention and net promoter score improvements over time.

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Q&A: How Your Organization Can Achieve a Customer-First Transformation

ChurnZero

The term “customer-first” gets thrown around and cited often in the B2B world. The challenges to becoming a customer-centric company are not easy to overcome alone. It takes a village to raise a customer-centric company. Your entire organization must invest in rallying around the customer.

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Learn How Improved Daily Customer Interactions Set Navistar Apart From Their Competition!

Daniel Group

Learn How Improved Daily Customer Interactions Set Navistar Apart From Their Competition! Trish Reed, VP Zero Emissions, Navistar , discusses how CX is not about the score, or about managing performance of a dealer. And when we were coming through that, I think one, we appreciated the importance of customer experience through that.