The Spectrum of Data-Driven CX (And Why There’s No Magic Metric)
Experience Investigators by 360Connext
FEBRUARY 6, 2024
CSAT measures how satisfied a customer is with a specific product, service, or interaction, or the company as a whole. with your company, its products, services, and interactions. CES measures how much effort was involved for your customer during a specific interaction. Customer Satisfaction Score What is it? What are its pros?
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