Currency Alliance
DECEMBER 1, 2020
Apart from adapting to mobile apps and ditching plastic cards, the typical loyalty programs in 2020 still operate pretty much the same as they did at the turn of the century. And there are many, many more of these lookalike programs. Why hasn’t loyalty? Winning loyalty programs in 2025.
Currency Alliance
FEBRUARY 10, 2021
If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.
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Currency Alliance
FEBRUARY 10, 2020
One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.
Alida
JULY 17, 2017
To develop mutual benefits, you need three things: a move from transactional to lifetime relationships, shared value between customer and brand, and Relationship Memory ™ to foster ongoing, authentic interactions. Loyalty programs, for example, are a great way to ensure a constant flow of insight from your customers.
NobelBiz
FEBRUARY 21, 2023
Businesses can utilize this data to gain a significant competitive edge over their competitors while also creating customer loyalty programs. We will cover topics such as data encryption, interactive voice response (IVR) for filtering calls, security training for employees, and using proper security solutions. trillion by 2025.
NobelBiz
FEBRUARY 15, 2023
Businesses can utilize this data to gain a significant competitive edge over their competitors while also creating customer loyalty programs. We will cover topics such as data encryption, interactive voice response (IVR) for filtering calls, security training for employees, and using proper security solutions. trillion by 2025.
Currency Alliance
DECEMBER 17, 2019
But there remain some fundamental things that loyalty programs need to achieve to weather the looming storm that open banking, mobile payments, aggregation models, and other marketplace dynamics will bring. More customers will want to earn more loyalty currencies – which is potentially fantastic for all brands.
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