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Top 6 Loyalty Trends for 2021

Currency Alliance

But those brands pursuing each of the trends predicted for 2020 probably suffered less as the course of this year evolved. In this context, five of the trends for 2021 are not particularly new, but will gain momentum in 2021. In this context, five of the trends for 2021 are not particularly new, but will gain momentum in 2021.

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Top 5 Customer Service & CX Articles for the Week of September 11, 2023

ShepHyken

How to Make Loyalty a New Business Line for your Brand? by Jubin Mehta (The Wise Marketer) Brands really care about customer loyalty but more often than not, the understanding and execution have to go beyond a basic loyalty program. Of course, this is a lot easier said than done. Of course not!

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Punching Above Its Historical Weight: Why Retention Should No Longer Play Second Fiddle to Acquisition

Optimove

After all, to do retention properly, and at scales almost as large as a highway billboard, marketers had to wait for the right technology to arrive. (it In 2018, The Loyalty Report – well – reported, that: 70% of customers are more likely to recommend brands with good loyalty programs.

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Product Experience Trends And Tactics In 2021

SurveySparrow

Let us look at Product Experience Trends for 2021: Product Experience Trend #1. Businesses are using chatbots as a customer service platform as well as to automate sales and marketing tasks. In 2021, people will be more careful of their data being misused. No one wants to contract the virus, of course, duh! Transparency.

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Loyalty trends for 2022, and imperatives through 2030

Currency Alliance

Did you hear the term ‘Big Data’ during 2021 (or 2020 for that matter)? I heard it once, two weeks ago at a loyalty conference in London. Loyalty trends were being discussed, as well as what had been hot topics in prior years – some of which just faded away as fads. I doubt they will survive the rest of this decade.

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Punching Above Its Historical Weight: Why Retention Should No Longer Play Second Fiddle to Acquisition

Optimove

After all, to do retention properly, and at scales almost as large as a highway billboard, marketers had to wait for the right technology to arrive. (it In 2018, The Loyalty Report – well – reported, that: 70% of customers are more likely to recommend brands with good loyalty programs.

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Loyalty trends 2023: a year of cost-driven innovation

Currency Alliance

Some brands will do this in 2023, but actually, the loyalty & marketing industries have learned from recent experience that this costs you money in the long run. So, while the major loyalty trends for 2023 will be oriented around cost control, this will be accompanied by refocusing investment where it’s most profitable.

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