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4 reasons why customer experience programs fail (and how to avoid them)

Alida

According to an Accenture-commissioned study by Forrester Consulting, only seven percent of business leaders think that their company’s shopping experience exceeds customer expectations. According to Forrester , a one percent increase in CX scores can translate up to $100 million in annual revenue. CX is a huge business opportunity.

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14 Articles to Help You Deliver Flawless Customer Experiences in 2017

Kayako

It’s easy to rush into 2017 without appreciating the good parts of 2016: there is now a lot of great content out there that supports you, the customer advocating superhero! This is an in-depth interview about the business choice made by startup eero who put customer experience at the center of their business.

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Transforming the customer experience in 5 steps

Eptica

Date: Friday, June 17, 2016 Transforming the customer experience in 5 steps. Published on: June 17, 2016. For example, CSAT scores show customer satisfaction while Net Promoter links to advocacy and brand reputation.

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The importance of customer experience in a winner takes all world

Eptica

Research from both sides of the Atlantic provides clear evidence of the link between superior CX and company success: - A $100 investment in 2000 into a portfolio of the top brands in the American Customer Satisfaction Index provided a return of over $760 by the end of 2016. For those with just slightly lower scores (8-8.9/10)

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How to take your CX from good to great with data collection and CRM technology

SurveyGizmo

In today’s digital landscape, it’s statistics like these and many others correlate long-term success and revenue growth with a company’s overall customer experience (CX).    “In today’s customer experience economy, companies are no longer compared to their direct competitors.

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Understanding the Joint Success Plan: A Tool for Outcome-Based Customer Success Management

ChurnZero

This is a guest blog post by Jay Nathan, Chief Customer Officer at Higher Logic. A J oint Success Plan is a simple but powerful tool for outcome-based customer success management. It’s designed to help solution providers align with their customers’ business goals and objectives.

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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

Aimee Lucas has over 20 years of experience in improving service delivery and transforming customer experiences through employee engagement and customer-centric process improvement initiatives. Principal Analyst, most of her work is focused on research, advisory, and training efforts on shaping the future of experience management (XM).