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Social media demographics: Leveraging the right data in 2023

BirdEye

If you’re a marketer or business owner looking to stay ahead of the competition, understanding social media demographics is essential. As these platforms progress, the type of social media user will continue to shift. For example, take age groups on social media.

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How to Create Unbreakable Brand Loyalty through Emotional Connection

Beyond Philosophy

In my early work with Customer Experience , the Chair of Consumer Psychology in the UK told me that there were around 150 emotions, which all vary to some degree. In 2005, my fieldwork revealed 20 emotions that drive or destroy value in a Customer Experience. Many emotions exist within those positive and negative categories, too.

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5 Top Customer Service Articles of the Week 2-21-2022

ShepHyken

Content marketing plays a pivotal role in helping businesses in creating a loyal customer base and connecting with them effectively. Consistency, building a community via social media, and a personalized approach are just three of the topics the author addresses. It’s when consumers feel like they’ve won the lottery.

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Guest Post: How Good Customer Service is Defined by 4 Different Generations

ShepHyken

Gen Z- born from 2005 to present. Often described as “traditionalists,” this consumer age group combines two generations—the “Greatest Generation,” also known as the GI generation, born in 1924 or earlier, and the “Silent Generation,” composed of individuals born in 1925–1945. Gen Xers value independence, as well as individual choice.

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Guest Post: How Good Customer Service is Defined by 4 Different Generations

ShepHyken

Gen Z- born from 2005 to present. Often described as “traditionalists,” this consumer age group combines two generations—the “Greatest Generation,” also known as the GI generation, born in 1924 or earlier, and the “Silent Generation,” composed of individuals born in 1925–1945. Gen Xers value independence, as well as individual choice.

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Time Inc. Acquires MySpace: It’s All A bout the Customer Data

Natalie Petouhof

News Corp bought Myspace for $580 million back in 2005. Then in 2011 an ad network Specific Media, another Viant-owned company, scooped up Myspace for $35 million in 2011. It’s a popular social media ritual in which people post retro photos on social media. Viant is the parent company of Myspace.

Data 40
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This is What Exceptional Customer Service Looks Like In 2018

Comm100

Consumer patience is dwindling; we want better, more accessible products, and everything that we do seems to revolve around convenience. In this list, you will find the customer service developments that have reshaped consumer expectations, and that are on their way to determining the customer expectations of the future.