CSM Magazine

AUGUST 10, 2017

We help organisations in media, retail, CPG and beyond to build vibrant customer insight communities. A great example is Bauer Media Group, which manages a global portfolio of more than 600 magazines including Heat and Empire, over 400 digital products and 50 radio and TV stations including Kiss and Magic.

Customer Insights 40

Customer Insights Customer relationships CRM Comparison 40

CSM Magazine

FEBRUARY 6, 2019

Enter call tracking – which bridges the gap between sales calls and advertising spend. Call tracking makes it possible to monitor exactly which online marketing channels are driving phone calls and customers to your business. Here are four reasons why larger businesses need call tracking to meet customer service targets: 1.

Customer Service 51

Customer Service Omni-Channel eBook Social Media 51

SurveySensum

JULY 14, 2020

Industry Leader in customer experience, Blake Morgan is a Keynote Speaker, Author of two books, a Customer Experience Futurist, and a Guest Lecturer at Columbia University. Brenda Lynn Dichoso – Head of Customer Experience Performance Management at PT Smartfren Telecom. LinkedIn : [link]. Website : [link].

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

CSM Magazine

AUGUST 31, 2018

A natural collection of Customer Journeys over the life of the customer relationship. Other common terms include: cradle-to-grave relationship, end-to-end relationship, customer for life experience, and lifetime customer connection. The Customer Journey.

Customer Journeys 69

Customer Journeys Net Promoter Score How To Culture 69

BlueOcean

OCTOBER 4, 2021

Once upon a time, we could count the number of subscriptions we had on one hand (the newspaper, a magazine or two, and that trusty gym membership). These days, we’ve lost count (Netflix, Amazon Prime, Spotify, Stitch Fix, Costco, Blue Apron, Hulu, BarkBox, plus the usual magazines, gym memberships, and more).

Customer Experience 194

Customer Experience Customer Care B2C Lifetime Customer 194

BlueOcean

OCTOBER 4, 2021

Once upon a time, we could count the number of subscriptions we had on one hand (the newspaper, a magazine or two, and that trusty gym membership). These days, we’ve lost count (Netflix, Amazon Prime, Spotify, Stitch Fix, Costco, Blue Apron, Hulu, BarkBox, plus the usual magazines, gym memberships, and more).

Customer Experience 156

Customer Experience Customer Care B2C Lifetime Customer 156

CSM Magazine

JUNE 12, 2015

It’s critical to know the tangible value of your promoters to the overall lifetime customer value. One company studied the difference between detractors who were converted up and those who stayed dissatisfied, finding the average sales growth to be notable. The Extensive Effort Behind Lifetime Customer Value.

Lifetime Customer 40

Lifetime Customer Measurement Customer Service Effort Score 40