Lumoa

JULY 17, 2022

Lumoa Product News for July 2022 We now offer feedback translation to German! By default, when a feedback gets summited to Lumoa, we translate it into English, then look at it’s sentiment, etc. Now, we can have ANY feedback be translated to German and the analysis done on the German version of the comment. This is really beneficial for German focused customers!

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Doing CX Right

JULY 17, 2022

Larry Levine, Best-Selling Author of "Selling From The Heart," explains new effective ways to approach buyers and increase sales with an unbeatable competitive edge. Hint: Success starts within, not out. It's about YOU. The post Building Trust And Selling From The Heart appeared first on Doing CX Right.

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Helen Dewdney

JULY 17, 2022

This week I spoke to Cristina Luna-Esteban on The Complaining Cow Consumer Show on East London Radio. Ofcom looks after communications in the UK. From phones and broadband to TV, radio, post and wireless devices, we regulate services at the heart of people’s everyday lives. Cristina Luna-Esteban is Director of Consumer Protection at Ofcom which she joined in April 2017 with responsibilities for driving forward Ofcom’s customer protection work and its fairness agenda.

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Optimove

JULY 17, 2022

What is Incrementality in Marketing? Incrementality in marketing is an increase in the desired outcome from marketing activities. It is difficult to determine the impact of individual marketing campaigns on sales and revenue; measuring incremental uplifts allows you to connect uplifts to specific marketing efforts. You can see which ads, channels, and campaigns are contributing to your desired outcomes.

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Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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