CSM Magazine

AUGUST 31, 2018

Many organizations are using customer journey mapping to understand and improve the experience of their customers. What is a Customer Journey Map? Customer Journey Maps are a visual representation of a customer’s relationship with your people, products, services and brand over time.

Customer Journeys 69

Customer Journeys Net Promoter Score How To Culture 69

Kayako

MAY 18, 2017

Ideally, these tools talk with each other to share information about billing, support, marketing efforts, sales, and engineering initiatives. The information is available, yet customer support teams still struggle to access all of the elements needed to visualize the customer journey in its full context.

Loyalty 224

Loyalty Customer Journeys Study Tips 224

ProProfs Chat

DECEMBER 7, 2021

Customer lifetime value (CLV) is calculated in business marketing strategies to see the bigger picture. Many businesses focus on long-standing relationships and success, and not just on one-time sales. For businesses looking to acquire and retain valuable customers, understanding the lifetime value of a customer is important.

Metrics 52

Metrics Lifetime Customer Customers Customer Retention 52

Gainsight

APRIL 9, 2019

At Gainsight, we believe that cultivating lifetime customers requires two things: value from your product/service and a great experience throughout the customer journey. When you ask for NPS directly after a feature is used, the experience is still fresh in a user’s mind. Engagement Type: Product Adoption.

Examples 72

Examples Engagement NPS Survey 72

BlueOcean

MAY 16, 2017

These metrics are important, but the other side of the ledger is the customer experience – and lifetime customer value. From the moment you start the discovery process between procurement and sales, we make the effort to find out everything about your company.

Contact Center 136

Contact Center Call Center Government Culture 136

BlueOcean

FEBRUARY 7, 2019

But calculating how the costs of your customer service solution make an impact on your bottom line can be complicated. For example, at first glance, an hour-long phone call with a customer that doesn’t result in first call resolution or a sale appears to be a high-cost, low-efficiency interaction.

Metrics 219

Metrics Customer Care Measurement Contact Center 219

SurveySensum

JULY 14, 2020

Head of Customer Experience for UL EHS, Co-Founder of CX Accelerator, and CEO of Officium Labs, Nate Brown is an ICMI Top 50 Thought Leader. He is a Customer Experience Blogger and Speaker and offers expertise in customer journey mapping, a voice of the customer programs, survey process and analysis, employee engagement, and others.

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132