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Customer retention in the telecom industry – new thinking

TechSee

Accenture reports that 77% of consumers are no longer loyal to any particular brand, telcos must work harder than ever to retain their customer bases. Acquisition costs far outweigh those of keeping current customers, further motivating companies to implement innovative strategies to boost customer retention in the telecom industry.

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Customer Satisfaction Best Practices: Insights for Marketing Experts

SurveySensum

A company, despite investing heavily in marketing and advertising, struggles to retain its customer base and faces a decline in sales. Well, here’s a startling statistic to ponder: 82% of customers stop doing business with a company due to poor customer service. Sound familiar?

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How Customer Service Can Save Cable

Customers That Stick

How long before someone figures out a wireless or other technology that makes cable the old tech? The challenge with captive customers that are treated like captive customers is that, when afforded the opportunity, they tend to escape captivity as quickly as they can. A loyal customer base is the best protection.

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Customer Loyalty is Dead

Avaya

We expect Apple to continue to innovate and blow us away, especially given the hype attached to their launch events. It was new, sexy, innovative and a wearable that people actually wanted to wear (I’m looking at you, Google Glass). Samsung is catering to customers. Creating Limitless Customer Experiences. Take chances.

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A Day in the Life of a CSM

Education Services Group

The Customer Success Managers: The Customer Success Manager (CSM): Acts as the primary point of contact for businesses selling professional training and continuing education accreditation courses on behalf of a Customer Learning Management (CLM) platform provider. Works primarily with customers in the mid-market tier.

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10 Key Insights from 15 years of Customer Journey Mapping

SuiteCX

Build a 3 year roadmap which delivers results in Year 1 • Customer Journey Mapping o]en exposes quick wins that achieve immediate successes upon which to build for the future 4 Company Challenge Approach Results Help desk customer sa2sfac2on at all 2me low; FAQ’s and informa2on hard to find, inaccurate and conflic2ng Formal diagnos2c process included (..)

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46 Customer Experience Pros Share the Biggest Mistakes Companies Make in Evaluating and Purchasing Customer Experience Software

Bold360

Technology considerations must take into account the entire customer lifecycle and brand experience. “One of the most common mistakes companies make when selecting customer experience technology is…” Focusing solely on today’s ‘hot’ topic. Treat your customers like people, not data. Mark Harrington. Erol Toker.