Second to None

JUNE 26, 2018

Luxury retail is a space dominated by brands with consistently great reputations, because trust serves a foundational pillar in the relationships formed between consumers and brands. While in the past interactions between luxury brands and their consumers were dominated by the in-store associate.

Retail 63

Retail Brands Omni-Channel Fashion 63

Second to None

APRIL 9, 2018

Measuring what the most successful brands are doing in any industry can serve as a great source of information for your organization. One recent initiative that organizations can learn from was implemented by the luxury brand Sephora. Loyalty is a data-driven ecosystem, so that’s hugely powerful.””

Brands 54

Brands Retail Loyalty Fashion 54

Second to None

APRIL 5, 2018

Creating a Customer Experience that encourages consistent satisfaction within every channel is the ultimate challenge of brands in any industry. The common perception is that all customers prefer online shopping over having to enter brick-and-mortar locations, but in reality, that is not always the case. 1,2 [link].

Ecommerce 59

Ecommerce Retail Self Service Omni-Channel 59

SurveySensum

JULY 6, 2023

Knowing these customer preferences, behaviors, and expectations will help you shape your marketing strategies. For instance, Patagonia, a trendy fashion store conducted surveys, and discovered that its target customers are looking for sustainability and eco-friendly fashion choices.

Customer Satisfaction 52

Customer Satisfaction Retail Tips Marketing 52

SurveySensum

JULY 6, 2023

Knowing these customer preferences, behaviors, and expectations will help you shape your marketing strategies. For instance, Patagonia, a trendy fashion store conducted surveys, and discovered that its target customers are looking for sustainability and eco-friendly fashion choices.

Customer Satisfaction 52

Customer Satisfaction Retail Tips Marketing 52

SurveySensum

JULY 27, 2023

Let’s take inspiration from some renowned brands! Each of these examples shows how these brands have excelled in creating customized product recommendations, personalized email campaigns, memorable in-store experiences, and many more examples! The NikePlus loyalty program is a key pillar in delivering personalized experiences.

Retail 52

Retail Examples Feedback Customer Experience 52

Second to None

APRIL 18, 2019

In an effort to reach customers in a way that resonates with the current standards, influencer marketing came into existence. Influencer marketing is a marketing strategy in which brands leverage the clout, or following, of popular social media presences to market their product or service through consumer-relevant channels.

Marketing 76

Marketing Customer Experience Social Media Fashion 76