Remove improving-your-beta-program-with-personas
article thumbnail

Improving Your Beta Program with Personas

Centercode

Personas are a big part of product marketing, but they’re generally underutilized in beta testing. We have some clients who’ve carried personas into their beta programs, but they’re in the minority. On the other hand, they’re a very successful minority.

article thumbnail

From Data to Decisions: Harnessing In-App Survey Questions for Actionable Insights

SurveySensum

It should have asked Jess about her experience with the app – “ Please rate your booking experience with our app. ” Now, this question is clear. An in-app survey is embedded directly within a mobile app or software program so that the user can directly share their feedback then and there without switching the platform.

Survey 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Multilingual customer support translation made easy on Salesforce Service Cloud using Amazon Translate

AWS Machine Learning

Adding multi-lingual machine translation to these customer support chat workflows provides cost-effective, scalable options that improve the customer experience by providing automated translations for users and agents, create an inclusive customer experience, and improve brand loyalty. There are two personas. Solution overview.

article thumbnail

Customer Lifetime Value: A Guide to the Northstar Revenue Metric

Wootric CX Blog

Because when you go after CLV with intention, making it one of your “North Star” metrics, you’ll find that the cost-to-acquire actually shrinks. In a sense, they become your virtual sales army. If you want to know how to maximize your bottomline, then improving Customer Lifetime Value is key.

Metrics 52
article thumbnail

Expansion Revenue Management: The Final Frontier for Mature Customer Success / Account Management Teams

SmartKarrot

Unavoidably, this cannot be accomplished if the CSM has not assisted the customer in realizing their desired outcome and the additional value your product provides to their business, regardless of who will own the expansion of the account. . In essence, your current customers spend more than they did the previous month. Cross-sells.