AWS Machine Learning

NOVEMBER 26, 2023

In this post, we show you how to use the Next Best Action recipe to personalize action recommendations based on each user’s past interactions, needs, and behavior. All your data is encrypted to be private and secure. Next Best Action takes the in-session interests of each user into account and provides action recommendations in real time.

Loyalty 81

Loyalty Brands Loyalty Programs Multi-Channel 81

BirdEye

OCTOBER 19, 2023

Develop a loyalty program 10. Digital marketing for restaurants improves your bottom line significantly by using evergreen digital marketing trends like email or website compared to traditional channels. Read more insightful findings in our guide about the Impact of online reviews on multi-location businesses in 2023.

Marketing 62

Marketing Strategy Social Media Multi-Channel 62

Currency Alliance

DECEMBER 20, 2022

Some brands will do this in 2023, but actually, the loyalty & marketing industries have learned from recent experience that this costs you money in the long run. So, while the major loyalty trends for 2023 will be oriented around cost control, this will be accompanied by refocusing investment where it’s most profitable.

Loyalty 52

Loyalty Trends Innovation Loyalty Programs 52

BirdEye

APRIL 7, 2023

Let’s look at some of the most critical marketing KPIs you must track in 2023. If that is the case for your business, make sure to use a tool that can measure multi-touchpoint revenue attribution. Cost per lead Cost per lead is an important marketing KPI to monitor in 2023. How to track sales revenues better?

Marketing 52

Marketing Social Media Return on Investment Touchpoint 52

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. The article covers the various brands which have joined the Scene+ loyalty coalition.

Loyalty 59

Loyalty Trends Data Marketing 59

BirdEye

NOVEMBER 29, 2023

How to market a furniture store? Businesses can do this through various channels, including online and offline advertising, social media marketing, public relations, and events. How to market a furniture store? Offer incentives and loyalty programs Ashley HomeStore implements a successful loyalty program.

Trends 57

Trends Tips Tools Marketing 57

BirdEye

OCTOBER 27, 2023

How to build a winning customer acquisition strategy? Customer acquisition metrics 7 popular customer acquisition channels for businesses Case study: Customer acquisition strategy example of Complete Care FAQs about customer acquisition Boost customer acquisition rates with Birdeye What is customer acquisition?

Strategy 57

Strategy Social Media Multi-Channel Advertising 57