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Learning from Customer Success Failure: “It was like a Gut-Punch — No Warning”

Wootric CX Blog

Failure to respond to the customer’s requests and suggestions. His first step was to call the departing customer directly to get feedback and to better understand the situation. In that phone call, he learned that the “customer had recurring product issues with no workarounds. Why did they churn? Updated article.

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How to Calculate Net Promoter Score: NPS Calculation Formula, Calculator, Methods, and More

SurveySensum

In fact, their customer service is considered so shoddy that they even had to promise US senators in 2016 that they would fix its service issues. The NPS question is the most simple feedback question there is. . Measuring the loyalty of your customers is what NPS does best. . It had a score of -3 in 2019.

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Customer Feedback Loop: What Is It and How to Close It

Lumoa

The customer feedback loop is a term that you might have heard before. In this article, we’ll explain to you what customer feedback loops are, explain the difference between the inner and the outer customer feedback loop, and give some concrete examples of them. What is the Customer Feedback Loop?

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CSM from the Trenches – 5 Keys to an Effective Customer Apology

ClientSuccess

In the case of this customer, they simply weren’t having it. If a customer steps up and respectfully shows you certain shortcomings, your entire customer base will benefit from it in the long run. Feedback is a gift. 5 Keys for an Effective Apology – More Than Just Saying Sorry.

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Customer retention analytics: 5 strategies to reduce churn with data

Thematic

It goes without saying, but your existing customers are much easier to market and sell to. Consider that usually, there are no huge customer acquisition costs associated with selling a new product or service to your existing customer base. Keeping existing customers allows for more sustainable growth.

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From CX Initiative to CX Transformation – how one company embraced customer centricity

Customer Alignment

At the CXPA CX Day event in London earlier this week, we heard a compelling case study, delivered by the worthy 2016 CX Award Winner, Old Mutual Wealth. The story was eloquently and warmly told by Christina, who heads up Old Mutual Wealth’s (OMW) Customer Experience for them. It both touched and impressed me and others attending.

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A Primer on the 3 Most Important CX Metrics – NPS, CSAT and CES

Wootric CX Blog

Measuring customer experience (CX) requires a layered approach that can include in-depth user interviews and gathering data at key points of contact, as well as tracking metrics like Net Promoter Score (NPS), Customer Satisfaction (CSAT), and Customer Effort Score (CES). Customers who are promoters score 9 or 10.

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