OpinionLab

MARCH 12, 2015

When people hear the phrase “Voice of Customer” (VOC) they instantly think of surveys and comment cards deployed on their website. The problem is: if you think VOC as merely a provider of customer opinions, you are missing the real value of the technology. On-Premises Feedback (Geolocation). We live in a multi-channel world.

Voice of Customer 68

Voice of Customer Multi-Channel Feedback Hotels 68

ijgolding

JANUARY 15, 2016

The competencies that a CCXP is expected to have experiential knowledge of are as follows: Customer Centric Culture. Customer Experience Strategy. Voice of Customer, Customer Insight and Understanding. Metrics, Measurement and ROI. Organisational Adoption and Accountability.

Customer Experience 120

Customer Experience Customer Experience Professionals Customer Centricity Government 120

Waypoint Group

DECEMBER 3, 2015

Compare each account’s responses with other customers within the segment and get a true apples-to-apples benchmark for trends and outliers. B2B customer experience isn’t “owned” by 1 department: The best companies at this are then able to actively send the insights to other departments, increasing the ROI of any feedback work.

B2B 40

B2B Customer Experience B2C Analysis 40

Experience Matters

APRIL 7, 2015

Today we announced the results of the 2015 Temkin Group CX Vendor Excellence Awards. In its third year, these awards recognize companies that provide products and services that help companies improve the customer experience they deliver. Once again we had a great group of nominees, making the scoring difficult for the judges.

Groups 120

Groups Multi-Channel Omni-Channel CEM 120

SuiteCX

MARCH 31, 2015

Governance in Customer Journey Mapping March, 2015. ©2015 suitecx – Confidential What are some governance models CX teams are using to manage their journey mapping efforts? Common mapping tools and metrics. Common metrics. Common definitions and metrics.

Customer Journeys 100

Customer Journeys Government CEM Omni-Channel 100

Storyminers

JULY 6, 2020

Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. He also offers guidance on the “customer experience pyramid,” which helps brands define the experiences that matter more and identify more powerful and innovative experiences. Hilary George-Parkin. Marsha Collier.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Storyminers

JULY 6, 2020

Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. He also offers guidance on the “customer experience pyramid,” which helps brands define the experiences that matter more and identify more powerful and innovative experiences. Hilary George-Parkin. Marsha Collier.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130