Experience Matters

DECEMBER 22, 2014

His goal: “Treat our fans, employees, and players better than any team in sports.” Hall joined the D-backs in May 2005 as Senior Vice President, Communications, was named president in September 2006 and CEO in January 2009. Hall was extremely passionate about customer experience. Financial efficiency.

Culture 313

Culture Sports Employee Engagement Leadership 313

ClearAction

OCTOBER 25, 2022

Interestingly, every digitalization study reveals that primary success factors are cultural. 5 CXM competencies are Metrics & Analytics, Improvement & Design, Culture & Accountability, VoC & Intelligence, and Operationalized CX Strategy. Here are some examples to inspire your submission to the CX Team Sport Awards.

Customer Journeys 71

Customer Journeys Sports Study Leadership 71

SurveySparrow

JUNE 29, 2022

Here, human behaviors and cultures are studied based on their social interactions. The researchers use this observation method for participating in activities and performing critical analysis based on their communication with them. Most of the ethnographic work we see is carried around the minority communities and the poor.

Examples 52

Examples Groups Sports Survey 52

Qualtrics

JUNE 6, 2019

Ann Lewnes – Lewnes is the CMO of Adobe and is responsible for Adobe’s marketing and communications efforts worldwide. Brian Kenny – Kenny is the Chief Marketing and Communications Officer (CMCO) for Harvard Business School where he develops the strategy for positioning HBS as the global leader in management education.

Brands 33

Brands Leadership Consulting Travel 33

C Space

JANUARY 18, 2021

What we saw in 2020 was a complex and rapidly changing picture – fluid emotional shifts, driven by economic, political, cultural and environmental uncertainty. It turns out HEB has a Director of Emergency Preparedness (a full-time, year-round position) and an already established pandemic plan dating back to the 2009 Swine Flu outbreak.

Engagement 116

Engagement Apparel Financial Automotive 116

ClearAction

OCTOBER 1, 2018

This is after 10 years — since the 2009 economic downturn — when companies began investing heavily in CXM technologies and teams. The status quo manages CX programs and competencies as pillars or silos, with little or no connectivity, communication or synergies across the various CXM programs and departments.

Customer Experience 63

Customer Experience Effort Score ROI Study 63

C Space

JUNE 26, 2020

A diverse and inclusive culture is the foundation of our strength. Nestlé said that it has already found a handful of local brands that “use stereotypes or insensitive cultural descriptions” and that the products will immediately be renamed and redesigned. The name Splash Mountain will also be retired.

Brands 52

Brands e-support Sports Advertising 52