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Top women CXOs

CloudCherry

Jeanne is the author of the famous book, “Chief Customer Officer” (Jossey-Bass, 2006). She has 20 years of experience helping companies improve loyalty and retention, employee engagement, and overall customer experience. She is a firm believer of Employee Experience. Jeannie Walters. Erica Sosna.

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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

So instead of writing philosophically about the importance of optimizing your Customer Experience to creating an emotional engagement that creates loyalty between your Customers and your organization like I usually do, I will limit this post to facts and figures. February 2006. The Value of Customer Experience, Quantified.

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“U.S. Employee Engagement Reaches Three-Year High.” Where Customer Experience and Value Delivery Are Concerned, Shouldn’t We Ask: ‘So What?’

Beyond Philosophy

However, when this organization, and others in the employee engagement research, training and consultation space, makes claims that engagement, in and of itself, contributes to customer value and loyalty behavior, two important questions need to be asked. Blogs Employee Experience' Those question are: 1) Really?

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Announcing my first book: The Hidden Power of Your Customers

Customers Rock!

This book has actually been a long time in the making – not so much from the perspective of how long it took to write it (see The Story below) but from the perspective that I have had this book in mind since before I began this blog in December of 2006. In fact, one of the reasons I started Customers Rock! Let me know what you think!

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CX Initiatives: What if Employees Are Not On Board?

Beyond Philosophy

If the manager had ever seen Office Space, the lessons of negative employee experience and dopey company rules were lost on him. Here is the reality: As demonstrated again and again, if all employees are not committed to, and supportive of, CX initiatives, the enterprise – in any industry, in any locale – will suffer.

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Employee Advocacy: Improving Experiences for Employees and Customers

InMoment XI

This is as true for employee experience (EX) as customer experience (CX). There is a clear path to greater, more progressive employee experience, insights and greater stakeholder centricity for any organization, and it begins with understanding the concept of experience improvement (XI) as it proceeds and matures.

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What is Brand Image and how you measure it

Qualtrics

In 2006, Blake Mycoskie witnessed the hardships children without shoes had in Argentina, and developed Tom’s shoes , a company that gives one pair of shoes to a child in need for every pair sold. They’re known for being innovative, sleek, and dynamic and have created brand loyalty by creating an emotional connection with their audience.