CSM Magazine

OCTOBER 4, 2023

For centuries, merchants have been offering special tokens that repeat customers could redeem for goods. Today, stamps, vouchers and coupons have mostly been replaced by apps and digital methods of tracking customer engagement. Ultimately, companies want to develop loyalty programmes that drive revenues and retain loyal customers.

Loyalty 59

Loyalty How To Banking Airlines 59

Kitewheel

MARCH 4, 2019

Forbes reported that Airlines have never risen above the bottom 20% of industries in terms of customer satisfaction ratings, even as J.D. Power reported higher consumer satisfaction than ever – largely due to increased seat sizes and cheaper fares. To accomplish this, they need to better manage their customer journeys.

Travel 40

Travel Hospitality Customer Journeys Examples 40

Up Your Service

MAY 3, 2017

Our previous blog post demonstrated the power of customer voice in an unsolicited book review from a technology industry guru. Read on… Customer loyalty is a powerful marketing force that travel and hospitality businesses are always chasing. The rise of white-glove customer service. By David Harrington.

Hospitality 74

Hospitality Travel Industry Brands 74

Service Untitled

MARCH 24, 2014

Say it anyway you want, but the best part of any kind of loyalty program is the money a customer saves versus the cost of the rewards’ programs. Even as fuel and transportation costs have increased, the price of Prime has remained the same for nine years. And why does this happen? In the Jacksonville, Fla.

Loyalty 58

Loyalty Loyalty Programs Rewards Programs Transportation 58

Inbenta

JUNE 30, 2021

Chatbots are one of the hottest current trends in customer service. No wonder why almost every business out there that deals with huge amounts of support requests has implemented or is considering the implementation of a chatbot or conversational platform to automate customer interactions. . Chatbot examples in the logistics industry.

Chatbots 105

Chatbots Examples Self Service Insurance 105

Currency Alliance

SEPTEMBER 5, 2018

Even though Plenti failed[i], Amex’s effort showed belief in the coalition model by one of the biggest names in reward programs. Powerful consumer brands, meanwhile, are building their own coalitions. The “Marriott More” program allows its members to earn and redeem points on everyday retail purchases[iii].

Loyalty 36

Loyalty Consumers Brands Airlines 36

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45