ECXO

JUNE 11, 2023

Define your brand values and messaging – having a clear set of brand values and messaging is essential to creating a consistent experience across all touchpoints. How does it align with your customers’ values and needs? Which metrics should you use to track to measure performance and demonstrate ROI?

B2B 130

B2B B2C Touchpoint Customer Journeys 130

BirdEye

OCTOBER 5, 2023

This guide will uncover what your target audience thinks about your brand. We’ll look at actionable tips to measure brand perception, identify gaps between belief and reality, and outline strategies to align the brand experience with customer expectations. Table of contents What is brand perception?

Examples 62

Examples Measurement Brands How To 62

Lumoa

FEBRUARY 9, 2023

Actionability is also, as we believe, one of the essential aspects of customer experience management. A handful of inspiring articles on customer centricity: How to empower your organization to improve customer experience by Lumoa, “ 7 Secrets Of Building A Customer-Centric Company Culture ” by Micah Solomon.

Net Promoter Score 445

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 445

BirdEye

SEPTEMBER 6, 2023

When businesses take customer feedback and overall brand perception seriously, they significantly improve their conversion rates, brand value, and revenue. Fast-food retail giants like Mcdonalds’ and KFC have adopted this approach while expanding to Asian and European markets. Some NPS sample questions are below.

Survey 57

Survey Marketing Comparison NPS 57

BirdEye

APRIL 13, 2023

They prove to be an effective solution to build brand awareness, drive traffic, generate leads, and increase sales through targeted and measurable campaigns on social media. Sponsored filters and lenses Sponsored filters and lenses use augmented reality technology to create an interactive user experience.

Social Media 98

Social Media Advertising Video Fashion 98

Lithium

DECEMBER 10, 2019

Create messages which are relatable, authentic, & reflect experiences. Aligning your brand values with those of your customers continues the strategy of driving greater trust. These principles and more, keep the user experience as frictionless and straightforward as possible. "If Respectful and transparent.".

Customer Engagement 52

Customer Engagement Engagement ROI Brands 52

Lithium

DECEMBER 5, 2019

Create messages which are relatable, authentic, & reflect experiences. Aligning your brand values with those of your customers continues the strategy of driving greater trust. These principles and more, keep the user experience as frictionless and straightforward as possible. "If Respectful and transparent.".

Customer Engagement 52

Customer Engagement Engagement ROI Brands 52