SurveySparrow

JULY 23, 2023

Once upon a time, businesses believed that the best way to win customers was through the quality of their products or the competitiveness of their prices. But as we journey through 2023, a different tale is being written. In this story, the hero is the customer, and the quest is for an exceptional customer experience (CX).

Trends 52

Trends Self Service Customer Experience Omni-Channel 52

Currency Alliance

DECEMBER 20, 2022

Until a few years ago, brands would have reacted to an uncertain economy by cutting services that deliver customer value. Some brands will do this in 2023, but actually, the loyalty & marketing industries have learned from recent experience that this costs you money in the long run.

Loyalty 52

Loyalty Trends Innovation Loyalty Programs 52

BirdEye

APRIL 7, 2023

Let’s look at some of the most critical marketing KPIs you must track in 2023. If that is the case for your business, make sure to use a tool that can measure multi-touchpoint revenue attribution. Cost per lead Cost per lead is an important marketing KPI to monitor in 2023. So what should you look out for?

Marketing 52

Marketing Social Media Return on Investment Touchpoint 52

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. The article covers the various brands which have joined the Scene+ loyalty coalition.

Loyalty 59

Loyalty Trends Data Marketing 59

BirdEye

NOVEMBER 29, 2023

Furniture store marketing is promoting furniture stores and their products to attract customers and increase sales. Businesses can do this through various channels, including online and offline advertising, social media marketing, public relations, and events. Is your brand story consistent across all marketing channels?

Trends 57

Trends Tips Tools Marketing 57

SurveySensum

APRIL 8, 2024

Small businesses need to adopt a multi-faceted online strategy that emphasizes building deep, meaningful relationships with their customers and differentiating themselves from the competition. This involves innovative product design, superior customer service, or a unique approach to solving market problems.

Strategy 52

Strategy Social Media Advertising Analytics 52

BirdEye

MARCH 17, 2023

Key sales skills that consultants should possess include effective communication, product expertise, customer service, sales demoing, negotiation skills and prospecting skills. Small business marketing consulting services are popular partnerships currently for companies.

Consulting 98

Consulting Social Media Financial Strategy 98