CEM Insights: When it comes to Omni-Channel Consistency, the Customer is Always Right
Responsetek
MAY 3, 2018
Omnichannel consistency is worth the effort; it can create a point of differentiation that leads to greater customer loyalty. From 2013, all of their 12,000+ ATMs featured personalised interfaces based on customer preferences. Dashboards also conclusively highlight key pain points. Vice President Sales, ResponseTek.
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