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It's Not About the Metric

CX Journey

In November 2014, I participated in the Hooked On Customers Summit , a webinar series hosted by Bob Thompson of CustomerThink. I joined Bob, along with Jeanne Bliss, in the first webinar to discuss Creating Actionable Insight from a Customer Listening Engine. customer experience metrics voc voice of customer'

Metrics 80
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Revolutionizing CX Management with Customer Experience Analytics

Lumoa

Your organization probably already collects data in many of these categories: Customer metadata (age, location, etc) Product and website usage patterns Survey data (Net Promoter Score, customer satisfaction, etc.) And customer-centric companies have been using surveys to understand customer needs for even longer than that.

Analytics 208
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Customer Marketing: Part 3 – Sentiment

ClientSuccess

When it comes to working with customers, any CSM worth their salt understands the value of customer sentiment. From checking in with clients during weekly calls to ‘scoring’ accounts in your CRM, customer sentiment drives many of the strategic projects and growth initiatives for your customers. Voice of Customer.

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Top 5 Customer Experience Tips to Keep Customers Happy

Totango

Customer goals should become your goals, and they should guide your everyday actions. Your product knowledge determines which features and what amount of engagement is necessary to drive value for your customer, and your customer success efforts should then go toward making sure these targets are hit. Training materials.

Tips 93
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7 Strategies for Turning Customers into Advocates

Totango

You can activate word-of-mouth recommendations by turning customers into advocates , and display their advocacy through case studies published on your website, reference calls, or testimonials from clients included in webinars. Customers who become advocates stimulate enterprise growth and drive value.

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How Best to Create a B2B Customer Survey

ChurnZero

Sample CSAT questions can involve a rating of customer service, product viability, website usability, and the ability of the company to resolve any issues. Customer Effort Score (CES) This gauges the difficulty or stress of a client to achieve different tasks successfully. Upcoming Webinar.

B2B 73
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3 Most Common CX Metrics Questions (And Their Answers)

InMoment XI

Customer experience (CX) metrics are a CX program’s bread and butter. NPS, CSAT , and CES have historically been the main tools every program utilizes to have a systematic way of establishing a voice of customer (VoC) source and leveraging those findings to improve customer experiences. What are you doing with it?

Metrics 260