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Voice of Customer Analytics: What, Why, and How to Do It

Lumoa

Voice of Customer (VoC) is not a new concept. It’s a strategy that many companies have used for years to understand and prioritize customer needs. In this article, we’ll go over what Voice of Customer data analytics is and the different types. In This Article: What is Voice of Customer Analytics?

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35 Indicators that a Company Isn’t Customer-Centric

CX Accelerator

It was incredibly distressing to encounter a customer service representative who clearly couldn’t care less if I ever left my house again. A company might not be customer-centric if they… As I reflected on this experience, I realized that there were a number of indicators that this company might not be customer-centric.

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Make Your Voice of Customer Program Actionable

Pointillist

How to improve your return on investment in Medallia, Qualtrics, Clarabridge and Concentrix By Steve Offsey Most organizations that have implemented a voice of customer program are happily collecting and analyzing multiple forms of customer feedback. How Mature is Your Voice of Customer Program?

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Integrated CX: The Complete Guide

InMoment XI

Integrated CX vs. CX Integrations While integrated CX and CX integrations may sound similar, they have different meanings and applications for businesses looking to improve their customer engagement. Define Your Customer Touch Points Start by mapping out all the touchpoints where your customers interact with your business.

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Three Types of CS Representatives That Drive Customers Away

Second to None

In doing so, make sure to avoid these three types of representatives that will inevitably drive customers away and discredit your brand’s reputation. The Unprofessional Customer Service Representative. Excellent customer service requires the proper language, cadence, and tone.

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Good Survey Questions: 30 Effective Questions to Ask

SurveySensum

Customer Satisfaction Survey Questions On a scale of 1-5, how satisfied are you with your overall experience with our company? Were our customer service representatives helpful in resolving your issue? Did our products/services meet your expectations? Overall, how would you rate your experience with our product?

Survey 52
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Journey Map or Process Map? What’s the Difference?

Seaton CX

Touchpoint Maps – These maps focus on every point of interaction between a customer and a business. This can include digital interactions like website visits and social media engagements, as well as physical interactions such as in-store experiences or direct contact with sales or customer service representatives.