Remove Customer Retention Remove Handbook Remove Metrics Remove ROI
article thumbnail

Is it Time to Do Away with Market Research Departments?

C3Centricity

A more recent study by BCG and GRBN resulted in an Invest in Insights Handbook to help organisations report on the ROI of the insights function. They found that those who measure their ROI have found a seat at the decision table, increased budgets, and more control. Lack of alignment on important metrics.

Marketing 175
article thumbnail

Friday Tracks and Takeaways When Lightning Strikes

Gainsight

Exploring the Connection Between Customer Education & Customer Success co-starring Ruben Rabago, Chief Customer Officer at Intellum and author of “The Customer Success Professional’s Handbook” and Greg Rose, Chief Experience Officer at Intellum. Most importantly, customers should first experience value.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

Arie is also an effective leader of call center performance improvement projects, and is particularly adept at balancing the company, customer, and frontline perspectives. Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. Marsha Collier. Martha Brooke.

article thumbnail

Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

Arie is also an effective leader of call center performance improvement projects, and is particularly adept at balancing the company, customer, and frontline perspectives. Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. Marsha Collier. Martha Brooke.

article thumbnail

Customer Onboarding — Measuring Time To Value

Education Services Group

To keep up your business’ momentum and show your customers the ROI that you offer, you need to keep track of your TTV as a key metric. It’s your job to show the customer the value that they’ll get out of your product — not their job to find it. Download our guide, Lead Nurture How-To Handbook. Time To Basic Value.

article thumbnail

Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

Jay Nathan – Founder of Customer Imperative and Gain Grow Retain. With over a decade of experience in customer success and customer service, Jay Nathan has developed customer retention and growth methodology for building, managing, and scaling tech companies serving businesses of all sizes. LinkedIn : [link].