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Discovering What Your Customers Truly Value

ClientSuccess

Asking the Right Questions Leads to Happier Customers. Every business should have an understanding of customers’ needs that not only stays up-to-date with changing preferences but also goes beyond basic metrics such as loyalty and satisfaction. Customer Success as a Culture: Customer Success Leaders Edition.

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Tips for Creating or Revising Your Customer Success Journey Map

ClientSuccess

Implement a real-time feedback loop to ensure that customers’ needs are being met. Utilize analytics and metrics to measure customer success and identify areas for improvement. Customer Success as a Culture: Customer Success Leaders Edition. Blog Posts: 3 Keys to Restoring Customer Confidence.

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4 Ways to Measure Churn & Retention – Part 1

ClientSuccess

In this first blog of a two-part series, we will explore 4 major calculations (that can also be found in our latest ebook) for determining customer health, which can be thought of in pairs of two, with each set containing a “positive” measurement and a “negative” measurement. Some refer to this metric as Dollar Revenue Retention (DRR).

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5 Ways to Re-Engage When a Customer Goes Dark

ClientSuccess

Sometimes, a customer going dark is bigger than a vendor relationship or engagement metrics. As a CSM, you should strive to be aware of any customer issues or big-picture problems. Is something going on internally at a customer organization? Take a deeper look at the metrics. Do your research.

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4 Best Practices to Align Customer Success and Product Teams

ClientSuccess

Many times the conversation between product and customer success teams begins like this: how engaged are our users or are they using our software? But be aware that although this data is a important, it’s not always the holy grail of metrics. There are many other factors or KPIs that help build a clear picture of customer health.

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3 Ways to Build a Customer’s Perspective Journey Map

ClientSuccess

Customer journey maps help organizations understand who exactly is responsible for particular customer interactions and can help departments determine which customer success metrics are most pertinent to track. View a high rez version of the customer journey map. Walk in Your Customer’s Shoes.

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The Outcome Customer Journey: Defining Customer Handoffs, Success Metrics, and Outcomes Between Departments

ClientSuccess

Here is a brief playbook on how customer success teams can define customer handoff and streamline the customer success journey between departments. Align Handoffs, Data Collection, and Success Metrics Between Departments. First, it’s imperative to align departments across the entire customer journey.