QuestionPro Audience

JANUARY 3, 2017

In order to best accommodate travelers, airlines offer several additional services where travelers can upgrade their seats, access airline exclusive lounges, and purchase in-flight food and entertainment. qSample conducted a study with its general consumer panel to understand travelers’ spending habits. Select your respondents.

Airlines 150

Airlines Loyalty Brands Industry 150

BirdEye

FEBRUARY 13, 2024

A recent Birdeye study highlights that almost half of consumers search for healthcare providers online, revealing a crucial opportunity. Create a referral program: A referral from a satisfied patient is a powerful endorsement of your services and trustworthiness. Encourage your existing patients to refer others by offering incentives.

Marketing 58

Marketing Social Media How To Healthcare 58

SurveySparrow

JUNE 22, 2023

To give you an idea of what excellence in this domain looks like, we’ve compiled ten stellar customer experience examples from e-commerce, technology, retail, entertainment, food and beverage, etc. Know more about your customer perspective by checking out this customer experience survey from SurveySparrow.

Customer Journeys 52

Customer Journeys Examples Customer Experience e-support 52

Retently

MARCH 18, 2019

Tesla was actually no #1 in the 2016 Annual Owner Satisfaction Survey. Consumers love Starbucks – even more since the company implemented its rewards program. Apparently, customer loyalty was so high that Starbucks’ program ended up holding more money than some banks. Starbucks Customer Retention.

Net Promoter Score 133

Net Promoter Score Omni-Channel Company NPS 133

Currency Alliance

JUNE 19, 2019

Vast sums of reward value were issued at a blanket rate of 1-3% – but because many of the points would never be redeemed, the projected cost was considered minimal. Customers who do not benefit from the rewards programs ultimately become skeptical of the brand and perceive zero utility from the points.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

Currency Alliance

FEBRUARY 26, 2019

You can see this in the Gartner CMO survey: Loyalty marketing has traditionally suffered from the difficulty in measuring ROI (especially in the short-term). An example of effective alignment of strategy with tactics include Australia’s Coles Supermarket chain and its flybuys reward program. A little more context.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

Currency Alliance

FEBRUARY 10, 2020

Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app. Loyalty programs are essentially a value exchange. Musica (entertainment).

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52