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InMoment (integrated) Experience: Changing The Game

InMoment XI

In the rapidly changing consumer market, the highest customer-rated Integrated CX company, InMoment, took a bold and proactive approach. On Thursday, January 25th, we hosted the “Changing The Game” event in Austin, TX—a crucible for innovative ideas and game-changing strategies to address the consumer market in 2024 and beyond.

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3 Ways Work at Home Is Shifting Consumer Behavior

Oracle

With so many more people at home working, studying, and finding entertainment across devices, the way consumers are behaving and interacting with brands is changing. Here are 3 key areas where consumer behavior is shifting, and how you can modify your strategy to accommodate. Consumer spending centers on essentials.

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The time is now for omnichannel retail: 2021 consumer trends

delighted

Consumer spending plunged amidst lay-offs and shelter-in-place orders. Niche and boutique stores without an online presence suffered the most, as consumers migrated to big box stores and online shopping to satisfy all their shopping needs in fewer trips. However, this decrease in spending did not affect all retailers equally.

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4 food and consumer trends to watch

Gravy Analytics

We need to entertain them, not just feed them. Three expanding “eatertainment” concepts: Punch Bowl Social — An 18-unit (and growing) entertainment complex with food, multiple bars, ping pong, bowling, arcade games, shuffleboard and more, depending on the location.

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Creating Brand Loyalty in the Airline Industry

QuestionPro Audience

In order to best accommodate travelers, airlines offer several additional services where travelers can upgrade their seats, access airline exclusive lounges, and purchase in-flight food and entertainment. qSample conducted a study with its general consumer panel to understand travelers’ spending habits. Select your respondents.

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Curiosity, Discovery and Confusion: Consumers Navigate Streaming Services Under Covid-19

Maru Group

Maru/Matchbox’s market research technology and media teams have been tracking streaming service trends over several years , but as the market has matured and consumer demand has increased during the pandemic, we decided to take a fresh look at where the streaming market is heading and how consumer behaviors may be shifted over the long-term.

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The return of the NFL will boost sports betting

Maru Group

By Maru Entertainment & Technology | August 31, 2022. Maru’s Entertainment and Technology team found that one in four adults were somewhat (11%) or very (14%) likely to place a bet on at least one game in the opening week. Interest is driven by younger consumers. For advertisers, there is a potential upside to this.

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