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Navigating the Social Media Customer Service Landscape

CSM Magazine

With 97% of Fortune 500 companies now using social media, s ocial channels such as Twitter and LinkedIn have become an integral component of business customer service strategies. This trend is expected to accelerate as companies seek out new ways to use social media for customer service needs.

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You Need a Jointly Owned Social Media Customer Service Strategy ASAP – Here’s Why

Comm100

Once you decide to engage in social media customer service, the next step is coming up with an effective strategy for implementing it. You know the “what” and they “why” of social media support, but who within your company should be the one to own this new platform? Should it be customer service?

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Social Media Training Activities and Marketing Courses You Never Realized Your Team Needed

Comm100

Social media is chaotic, but your social media team shouldn’t be! In order for your social media strategy to work, it’s important that your team be onboard with what you are trying to achieve, and have the knowledge and resources to help you achieve it. The Basics of Social Media Training.

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4 Steps to Meet 24/7 Customer Service Expectations on Social Media

Joe Rawlinson

Social media customers have increasingly demanding expectations. About 95 percent of millennials expect brands to have a Facebook presence, and over 80 percent expect brands to be on Twitter, HubSpot research found. Here are some strategies for providing effective 24/7 social media customer service.

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5 Top Customer Service Articles For the Week of January 11, 2021

ShepHyken

Annet Franz and Bruce Temkin, two of the leading experts in CX and measuring the success of the customer’s journey, weigh in with their opinions and ideas on this interesting and valuable metric. How to Foster Customer Loyalty in a Digital Age by Bryan Osorio. 6 Words for Customer Experience Leaders to Keep in Mind by Alan J.

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5 Ways to Use Instagram Marketing to Improve Your Customer Service

CSM Magazine

Plus, 80% of consumers are consistently engaging with brands via social media. Fast-paced and people-centric platforms like Instagram also provide companies with a convenient opportunity to serve and delight their customers. How to use Instagram for customer service. Meet and exceed customer expectations.

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Guest Post: How Good Customer Service is Defined by 4 Different Generations

ShepHyken

Pem discusses the importance of shifting customer service tactics in order to cater towards customers from each generation. According to research conducted by New Voice Media, US-based businesses lose up to $62 billion yearly from having bad customer service. Matures- born before 1945. Millennials.