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Are Your In-Store Employees Delivering Your Desired Brand Value?

Second to None

Understanding the way that employees are performing on the frontlines can serve as a difference maker for brands hoping to create a leading Customer Experience platform. Organizations with high eNPS scores typically will experience higher levels of customer satisfaction and retention.

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An Article On Customer Experience That Actually Makes Sense

GetFeedback

Think about the last time you had a great experience with a brand. Now think about the last time you had a really bad experience with a brand. . That’s because a bad customer experience interrupts our day. We don’t expect it as consumers—we anticipate that brands will always meet our needs and wants.

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What Is Brand Equity and How to Measure It?

Second to None

Brands that want to stand out in today’s saturated and competitive marketplace need to have a carefully developed branding strategy. Still, customers’ perceptions of a brand is an even more important part of the equation. What is brand equity? Types of brand equity. Brand equity can be positive or negative.

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Transformational Leadership – the key to unlocking the competencies of Customer Experience Professionals

ijgolding

You must absolutely believe that enabling an organisation to be more customer centric is the ‘right thing to do’ – right for the customer; right for the employee; and right for the shareholder. Not only that, the Customer Experience is not the responsibility of a CXP – it is the responsibility of the WHOLE ORGANISATION.

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Considering Regional Differences When Forming B2B Relationships: The Midwest

Second to None

Perhaps the reliability of the ‘Midwest Mindset’ is exactly what your brand needs. Our business is customer experience and this runs true for our relationships with our own clients. Trial and error is inevitable for all brands, young or old. At Second to None, we base our business around people. Trial and Error.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

The focus on enhancing customer experience has gained traction in recent years. As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Actionability is also, as we believe, one of the essential aspects of customer experience management.

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Collecting Customer Data While Maintaining Trust: The Personalization Privacy Paradox

Second to None

While there is no exact formula, taking the necessary precautions and actively working to ensure the safety of information will help to maintain customer trust. . Second To None empowers customer-centric brands to deliver consistent, intentional and authentic consumer experiences. 1,3] [link]. [2][link]. 2][link]. [4]

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