Experience Investigators by 360Connext

NOVEMBER 7, 2023

Implement a loyalty program : Reward loyal customers with discounts, free products, or upgrades to gamify the brand experience (and trigger dopamine!). Loyalty programs give customers a perceived return on their investment and reward them for their loyalty. But be careful with these programs.

Customer Retention 271

Customer Retention Loyalty Loyalty Programs Social Media 271

Beyond Philosophy

OCTOBER 7, 2021

In this relationship, creating a loyal customer means that sometimes you sacrifice for one another. So, have you sacrificed for your customers lately? Have you done something for the customer relationship that has either cost you money or time or gone out of your way to do a favor for customers?

Loyalty 172

Loyalty Airlines Banking Customers 172

ClearAction

NOVEMBER 25, 2017

Policies are designed to protect, but sometimes they disintegrate — rather than protect — customer relationships. And customers’ mistrust of companies propels regulations, protests and negative word-of-mouth. That’s an example of customer experience policies that empower growth. What is Customer-Centricity DNA? (4-point

Policies 63

Policies Customer Experience Government Airlines 63

Oracle

NOVEMBER 5, 2018

At Modern Customer Experience in Frankfurt, meet various colleagues, partners, and experts who want to anchor customer centricity efficiently and sustainably in their companies, and learn how to make the most of the next generation of customer experience technologies. Loyalty programs as we know them will become obsolete.

Customer Experience 40

Customer Experience Hotels B2B Innovation 40

SurveySensum

FEBRUARY 20, 2024

Brand Example : Starbucks often surprises customers with free drink vouchers or extra loyalty points as a gesture of appreciation for their patronage. Surprise Rewards : Surprise and delight customers with unexpected rewards or perks. This could include targeted discounts, exclusive deals, or customer loyalty programs.

Customer Satisfaction 52

Customer Satisfaction Self Service Strategy Customer Journeys 52

SurveySensum

FEBRUARY 20, 2024

Brand Example : Starbucks often surprises customers with free drink vouchers or extra loyalty points as a gesture of appreciation for their patronage. Surprise Rewards : Surprise and delight customers with unexpected rewards or perks. This could include targeted discounts, exclusive deals, or customer loyalty programs.

Customer Satisfaction 52

Customer Satisfaction Self Service Strategy Customer Journeys 52

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. The article covers the various brands which have joined the Scene+ loyalty coalition.

Loyalty 59

Loyalty Trends Data Marketing 59