delighted

NOVEMBER 20, 2020

In the pre-internet days, department, warehouse, discount, big box, and mom-and-pop stores were where consumers would purchase goods for personal use. Retail is when a business sells a product or service to an individual consumer for personal use. apparel) compared to 2019. What is retail? Is this the end for retail?

Retail 70

Retail Customer Experience Omni-Channel Effort Score 70

datastax

AUGUST 13, 2019

Many banks have put that data to good use and readily embraced data-driven applications to keep up with consumer demand. A 2019 study from Accenture found that 50% of consumers want their banks to blend physical branches and digital services, and 86% of consumers trust their main bank to look after their data.

Banking 40

Banking Data Management Rewards Programs 40

delighted

NOVEMBER 5, 2019

In the pre-internet days, department, warehouse, discount, big box, and mom-and-pop stores were where consumers would purchase goods for personal use. Retail is when a business sells a product or service to an individual consumer for personal use. The current state of retail 2019: customer experience reimagined. What is retail?

Retail 40

Retail Customer Experience Omni-Channel Effort Score 40

Currency Alliance

JANUARY 22, 2020

And yet, many loyalty programs are run like barnacles on the side of a business: battling for budget, rather than being nurtured as the core way to engage customers via every channel and touchpoint. Rewards programs have not, historically, earned consistent loyalty across all customer segments. Or, Jeff Bezos’ Amazon.

Loyalty 40

Loyalty Brands Loyalty Programs Rewards Programs 40

Currency Alliance

DECEMBER 13, 2018

As a result, major loyalty trends for 2019 will see a wave of innovation as established brands trial new ways to retain share of mind. Reward programs still have an important part to play in this effort; but they are only part of the picture. Greater investment to meet consumers’ insatiable appetite for experiences.

Loyalty 45

Loyalty Trends Loyalty Programs Rewards Programs 45

Currency Alliance

FEBRUARY 26, 2019

In December 2018, we published what we consider will be the Top 10 Trends in loyalty marketing during 2019. We believe these trends will occupy most brands’ efforts during 2019. An example of effective alignment of strategy with tactics include Australia’s Coles Supermarket chain and its flybuys reward program.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

Currency Alliance

JUNE 19, 2019

As our 2019 Loyalty Strategy Guide explains, the most profitable take on this model is to partner with brands who can offer rewards with a high perceived value, but a low operational cost. Customers who do not benefit from the rewards programs ultimately become skeptical of the brand and perceive zero utility from the points.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49