Storyminers

MAY 21, 2020

This post first appeared in CMO Australia in late 2017. Too many organisations are “doing” before “designing” when it comes to digital transformation and customer experience. That’s the view of managing principal of Storyminers and experience design expert, Mike Wittenstein. Related Content.

Culture 147

Culture Voice of Customer Fashion Strategy 147

Storyminers

JULY 29, 2018

This post first appeared in CMO Australia in late 2017. Too many organisations are “doing” before “designing” when it comes to digital and customer transformation, and not going deep enough into insights analysis and cultural change. Interview: Why marketing should be the orchestrator of customer experience design.

Culture 113

Culture Voice of Customer Fashion Customer Experience Design 113

Storyminers

JULY 29, 2018

This post first appeared in CMO Australia in late 2017. Too many organisations are “doing” before “designing” when it comes to digital transformation and customer experience. That’s the view of managing principal of Storyminers and experience design expert, Mike Wittenstein. Related Content.

Culture 100

Culture Voice of Customer Fashion Strategy 100

Lumoa

FEBRUARY 9, 2023

Actionability is also, as we believe, one of the essential aspects of customer experience management. . “It’s every contact the customer has with your people, your product, and the way it is delivered. It includes service, packaging, the actual product itself and more.” ” – Shep Hyken.

Net Promoter Score 445

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 445

ERDM

JANUARY 22, 2019

Through voice of customer (VoC) research, a six-step circle of value was identified (Figure 1): Figure 1: The six-step circle of value. Trust is the foundation; it opens the customer to reciprocity as a fair exchange of value. For some, it’s a radical change in mindset.

Customer Experience 53

Customer Experience Video Sales ROI 53

ERDM

JANUARY 22, 2019

Through voice of customer (VoC) research, a six-step circle of value was identified (Figure 1): Figure 1: The six-step circle of value. Trust is the foundation; it opens the customer to reciprocity as a fair exchange of value. For some, it’s a radical change in mindset.

Customer Experience 49

Customer Experience Video Sales ROI 49

SurveySensum

JULY 14, 2020

Recognized as one of the most prominent and valued millennial voices in CX, Clare Muscutt is an International Consultant, Keynote Speaker and soon to be the Author of the book ‘How to be Awesome at CX’. Emilia is a Customer Success Evangelist with expertise in structuring and scaling post-sales customer experiences.

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132