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The Case FOR Customer Experience as a Business Strategy

Horizon CX

Those who had poor CX performance lagged behind the index by almost 20% - Watermark Investment Consulting Consistency: In the UK, a £100 investment in the National Consumer Satisfaction Index fund in 2007 would have by June 2011 returned £159 whilst the same investment in the FTSE 100 would have returned just £94.

Strategy 138
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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

In the United Kingdom, the NCSI portfolio earned a return of 59 percent from April 2007 to June 2011, and the FTSE 100 had a negative return of 6 percent.” JD Power and Associates reported that the annual premiums paid by customers that switch insurance providers amount to $7.6 26 August 2014. < www.bautomation.com. 24 April 2014.

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6 Customer Experience Practices of Loyalty Leaders

Bob Hayes

In this post, I study what loyalty-leading companies do differently than loyalty-lagging companies in their customer experience management (CEM) efforts. The research helps identify best practices that companies can adopt in their CEM efforts to increase customer loyalty. All CEM programs are not the same.

Loyalty 40
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Would Consumers (Really) Spend More For Better Service?

Beyond Philosophy

Overall, RightNow found that 86% of consumers would spend more for a better customer experience (CEI Report, 2011, RightNow). After this positive result, 31% of consumers said they purchased more from the retailer. and nine other countries. The study explored attitudes and preferences toward customer service.

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So what are the the top 10 most irritating things about your customer experience?

Smith+co CX

According to the recent Sunday Times report, Hilton are among the worst offenders and charge up to £20 a day for wi-fi access in their rooms. For more on designing your customer experience, take a look at our CEM guide. To do that you have to buy internet access at outrageous rates.

Hotels 34
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2015 Temkin Group CX Vendor Excellence Award Winners

Experience Matters

We not only want to provide clients with the best technology in order to make them VoC heroes, but give them consulting support when they need it, based on the Confirmit Voices methodology which was launched in 2011, a flexible model which can be customized to each client’s business needs. ResponseTek.

Groups 120