Horizon CX

MARCH 1, 2021

Customer Satisfaction & Loyalty vs. Quarterly Numbers—The Conflict. As the Senior Manager of Customer Experience, I found myself amidst an executive leadership conflict that had been playing out for a few years and way above my pay grade. In 2004, D. Randall Brandt at Burke, Inc.

ROI 130

ROI Return on Investment Financial Customer Satisfaction 130

BirdEye

MAY 19, 2023

Increases engagement Your customers will engage more and be loyal to your product when they feel their voices are heard. If your company uses feedback loops to improve the products, customers are more likely to be enthusiastic ambassadors of your brand. Establishing and reinforcing loops facilitates better communication.

Examples 52

Examples Feedback Net Promoter Score Effort Score 52

Beyond Philosophy

FEBRUARY 3, 2015

This delay is a consequence caused by the Paradox of Choice , first introduced to us by Barry Schwartz in his book of the same name in 2004, and then later in his TED talk. Strategy for CTA buttons is all well and good for the online experience, but what about retail experience and the CTAs that help consumers make decisions there?

CEM 60

CEM Retail Consulting Conference 60

Feedbackly

SEPTEMBER 26, 2018

64% of people think that customer experience is more important than price in their choice of a brand. Popularity of Customer Experience. Research from Salesforce tells us that 75% of people now expect a consistent experience wherever they engage with brands – be it through social media, mobile, or in person.

Customer Experience 56

Customer Experience Social Media Feedback Customers 56

Storyminers

JULY 6, 2020

As part of Qualtrics’ XM Institute, she focuses her efforts on helping organizations optimize their experience management (XM) programs. She leads the XM Institute’s research into CX and EX best practices and the broader organizational capabilities required for building loyalty by improving customer and employee experiences.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Storyminers

JULY 6, 2020

As part of Qualtrics’ XM Institute, she focuses her efforts on helping organizations optimize their experience management (XM) programs. She leads the XM Institute’s research into CX and EX best practices and the broader organizational capabilities required for building loyalty by improving customer and employee experiences.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

BirdEye

JANUARY 11, 2023

By creating this kind of content, you’ll generate interest in your products or services and get people to engage with your posts. Using visuals like short-form videos or high-resolution images can boost engagement. What’s the best way to convert social media followers into customers? What does social media marketing mean?

Social Media 98

Social Media Multi-Channel Advertising Measurement 98