Optimove

AUGUST 4, 2021

In his 2004 famous Ted Talk, Choice, Happiness and Spaghetti Sauce , Malcolm Gladwell talked about cluster analysis in marketing and helped to popularize the notion that marketing SHOULD be personalized. From a Wince to Delight. The post Why is (micro-) Segmentation the Most Critical Ingredient in Retaining Your Customers?

Groups 87

Groups CRM Ecommerce Comparison 87

LiveChat

JANUARY 20, 2017

For comparison, the Internet went global in the early 90s and before the 20th century ended, high-tech companies like Microsoft and Oracle became major players within the industry, providing contact centers with everything from CRM software to cloud-based solutions. Trend #1: Cross-channel CRM integrations. That’s about 10 years.

Self Service 28

Self Service Trends Customer Service Customer Experience 28

C Space

OCTOBER 2, 2020

In another sign of online commerce’s ascendancy, CRM leader Salesforce forecasts that ecommerce’s footprint will double this holiday season, accounting for 30% of all U.S. Despite the rise of ecommerce, the cloud-based software company anticipates overall U.S. retail sales, up from 14% last year.

Brands 40

Brands Apparel Retail Fashion 40